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Work Background
Lisa Rafael DesignArt Director
Jan. 2000Northern CaliforniaGraphic Designer providing the entire range of creative services from concept development to final production across media. Clients are corporations and non-profits that include, Fog Break Marketing, Rocket Foods, Moblie Wise/MyQ, Innovations, Mattel, Lowell House Publishing, University of San Francisco, the National Photographic Collection, San Francisco Zoological Society, Sara Lee Corporation, The Keebler Company, Georgetown University Medical Center, Haute Home, Enesco, and Schools of the Sacred Heart, San Francisco.
Gaiam (Living Arts)Senior Art Director
Jan. 1999 - Mar. 2001Directed major creative for leading producer and marketer of lifestyle media and fitness accessories. Designed and produced the Living Arts catalog, seasonal catalogs, video/CD packaging, advertisements, and trade show signage and promotional materials. Collaborated with marketing, editorial, photographers, and printers to produce final materials.
Let's Live MagazineArt Director
Jan. 1996 - Jan. 1998Directed the creative for key magazines distributed by GNC, a major health and wellness company. Art directed and designed the monthly United States and UK versions of Let’s Live Magazine and co-directed and designed Nutrition Insight Magazine. Collaborated with editorial, photographers, illustrators, and printers to produce publications.
Helene CurtisCreative Supervisor
Jan. 1994 - Jan. 1995Managed all creative worldwide for major personal care products including Suave, Finesse, and Degree Deodorant brands. Art directed, designed, and managed brand identity and all promotional materials, advertising, signage, and packaging. Collaborated across the entire organization and with external agencies, vendors, and printers.
Quaker Oats CompanyPackage Design Manager
Jan. 1993 - Jan. 1994Art directed and designed packaging and advertising for major Quaker Oats brands including Quaker Rice Cakes, Golden Grain Mission, Aunt Jemima, Wolfe Brand Chili, and Van Camps. Refreshed package designs, updated brand indentity, and worked with a team to redesign all Quaker Oats packaging to add required NLEA (Nutrition Labeling and Education Act) information to food packaging.
Schramm & AssociatesArt Director
Jan. 1992 - Jan. 1993Directed the Hyatt Hotel account within the Washington D.C. area. Created advertisements, brochures, newsletters, and promotional materials
Congressional QuarterlyGraphic Designer
Jan. 1992 - Jan. 1993Designed and created page layouts for the Congressional Quarterly, a political magazine.
Foote Cone & BeldingArt Director
Jan. 1990 - Jan. 1992Designed, art directed and produced advertising campaigns for print, television, buses, bus stations. Clients included Fujitsu, Selfridges Department Store, Dan-Air, Jamaican Tourist Board, London Underground, and Colgate Palmolive.
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