George McFarley III

Copywriter @GM3 Communications

MarketingHRConsultingBrand Marketing ManagerCommunications ManagerContent ManagerHR GeneralistAssociateCopywritingCopywriterContent WriterProofreaderEditorSEO SpecialistBlog ManagerTranslatorLanguage SpecialistData EntryTyping SpecialistData Entry Associate

I Elevate Brands by Creating Authentic Communication As a communication professional, I get excited about an opportunity to work with companies and, more so, to work with them to strengthen their brand. My goals in my roles are to create and develop authentic communication that their customers can relate to and rely upon. If this could be you, keep reading! My Growth Through Skill Building I've worked diligently to expand and improve my communication skills, backed by a solid academic foundation in communication and English. I have applied my experience to enhance the brand awareness of several companies in diverse industries. My copy is unique and engaging. It reflects my years of experience working in the retail and service industry. I listened, understood, and authentically connected with customers and their needs in these industries through brief interactions, building trusted B2C and B2B relationships. To this day, the core of my mission still involves listening, understanding, and authentically connecting with people as part of brands and as clients, colleagues, and customers. I have a knack for a strategic overview. I examine and implement crucial aspects of the plan and execute tasks promptly. I've developed strategic communication ideas into actions and results and crafted the script for a promotional video for Fluidan Aps, elevating its brand awareness among new audiences. As a copywriter at Nordgreen, my communication tasks ranged from creating extensive SoMe copy, and SEO-driven copy for campaigns and articles to technical writing for its watches. My copy increased sales and expanded Nordgreen's online presence. In my recent work as a communication freelancer, I've ghostwritten, helping business executives express themselves as thought leaders and writing for multinational companies, turning their complex scientific ideas into comprehensive communication for their audiences. Both jobs resulted in improved audience awareness. At the core of my communication experience is crafting authentic brand