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Work Background
Kadence InternationalAssociate Research Director
Jul. 2022Jakarta, Indonesia- A mix of leadership, people management, and quantitative research skills - Commercial/research acumen (including: commercial success and project troubleshooting)
Kadence InternationalSenior Research Manager
Sep. 2021 - Jul. 2022Jakarta, Indonesia- Demonstrates in depth understanding of client’s product, service and strategy
- Manages and fosters positive relationship with clients
- Presents compelling insights to client
- Develops, manages and mentors team
- Proactively works with cross-functional department
NielsenIQRetail Analytics Manager
Oct. 2018 - Sep. 2021Greater Jakarta Area, IndonesiaBusiness Unit of Nielsen Retailer Service (RV), Nielsen Loyalty Analytics Scope & Responsibility:
- Capture retailer shopper card data and find powerful insights to accelerate their growth
- Measure the efficacy of the overall program, perform tests of various promotional activities and any ad-hoc projects that drive membership, redemption and spend
- Conduct continual deep dive analyses into program performance and provide recommendations for improvement and testing across all loyalty programs
- Offer thought leadership on analytical approaches related to loyalty, CRM, and personalization
- Deliver report presentations to the client in a professional manner
IpsosResearch Manager
Aug. 2016 - Aug. 2018Greater Jakarta Area, IndonesiaResearch Focused: Consumer Insight, Quantitative B2C Market Research Study Type:
- Customer Satisfaction - Mystery Shopping
- Concept & Product Test
SnapcartBusiness Development Manager
Oct. 2015 - Aug. 2016Greater Jakarta Area, IndonesiaResearch Focused: Snapcart Online Panel Data, Quantitative B2C - Digital Market Research Study Type:
- Retail Purchased Data - Shopper behavior through mobile survey
Kadence InternationalAssistant Research Manager
Mar. 2015 - Oct. 2015Greater Jakarta Area, IndonesiaResearch Focused: Consumer Insight, Quantitative B2C Market Research Study Type:
- Brand Health Tracking - Usage & Attitude - Concept & Product Test
Kadence InternationalSenior Research Executive
Jul. 2014 - Feb. 2015Greater Jakarta Area, Indonesia
Kadence InternationalResearch Executive
Aug. 2012 - Jun. 2014Greater Jakarta Area, Indonesia
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