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Work Background
kwpx AgencyUI/UX Designer
Oct. 2023 - Apr. 2024Adelaide, South Australia, Australia
University of AdelaideUI/UX designer
May. 2023 - Aug. 2023Adelaide, South Australia, Australia
Two of us agencyFounder
Apr. 2023Adelaide, South Australia, Australia
Marketing SweetUI Designer & Developer
Apr. 2021 - Aug. 2022Adelaide, South Australia, Australia• Optimized internal design process by introducing figma, resulting in 20% faster design production
• Successfully managed projects from start to finish using Balsamiq for wireframes, Figma for UI design, and Wordpress for website development
• Improved design quality and consistency through implementation of design systems and Atomic Design Methodology, resulting in 25% increase in user satisfaction, • Delivered successful projects with cross-functional collaboration and project management skills
• Maintained brand consistency through adherence to established brand guidelines
• Evaluated and implemented new programs to drive efficiency and enhance user experience
• Provided design training enhancing team skills and continuously sought growth opportunities
EllexDigital Specialist (UX & UI)
Oct. 2020 - Mar. 2021Adelaide, South Australia, Australia• Prepared monthly reports on website traffic and conversion rates through Website audit and Google Analytics insights
• Developed new client portal with a focus on UX, resulting in improved digital presence and brand experiences
• Boosted email and social media advertising with predictive modeling and clustering, resulting in 35% increase in engagement
• Maintained secure and professional online presence through ongoing monitoring and improvements
• Implemented effective design strategies and weekly content creation, resulting in successful campaigns
• Collaborated with cross-functional teams and departments to align objectives and improve digital performance
• Generated comprehensive performance reports with valuable insights and recommendations
• Improved digital brand experiences through proactive evaluation and recommendations on evolving the look and feel
EllexUI & UX Designer
Jun. 2019 - Jan. 2020Adelaide, Australia• Developed reports aimed at improving website engagement by analyzing data from Google Analytics that could result in a 25% increase in engagement and a 30% decrease in bounce rate
• Conducted user research through surveys and interviews to prioritize pain points, organized in Affinity diagram
• Designed customer journeys and conducted card sorting exercises to improve UX navigation of website and web app, aligning digital touchpoints with CRM platform
• Proposed a unified digital channel that would result in 20% reduction in digital design costs
• Redesigned website and physician portal using Figma and WordPress, enhancing user experience and establishing a consistent look and feel. Presented solutions effectively with design storytelling, resulting in adoption and implementation by stakeholders
• Delivered impactful design solutions by using a range of low-fi to high-fi concepts, including sketching, wireframing, interactive prototyping, and visual design, to meet project requirements and customer needs
• Conducted Usability Testing on website and web app, resulting in 35% increase in user satisfaction and improvement opportunities
TechfocalUI & UX Designer
Mar. 2018 - May. 2018Adelaide, Australia• Collaborated with dev & engineering teams to create intuitive user flows, information architecture, wireframes, and UX strategies for Android & iOS apps, resulting in a streamlined user experiences
• Led a team of entrepreneurs as principal UI/UX Designer, bringing concepts to reality
• Elevated online presence for SAHMRI & Emali Early Learning Centre through website redesigns
• Designed and developed captivating websites for start-ups, building UI components, Figma libraries, and design systems that met their specific needs
Multiplier AgencyUI Designer
May. 2017 - Sep. 2017Adelaide, Australia• Provided exceptional design consultation for Harris Real Estate, Stillwell Management Consultants, and other private businesses, resulting in website redesigns
• Managed multiple client UX/UI projects, building comprehensive design systems & ensuring timely delivery with organized workflow, leading to recognition and praise from team leader and clients
Bright Futures Society UniSADesign Officer
Apr. 2017 - Feb. 2018Adelaide, Australia
Pace Creative Graphic & Web Designer / Pre-press Operator
Feb. 2017 - Mar. 2018Adelaide, Australia• Managed prepress, oversaw sign installs, and handled client liaison for seamless delivery
• Delivered successful design projects with captivating brand identities and marketing materials for diverse clients, including restaurants, real estate, accounting firms, and supermarkets
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