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Network Power<100 people
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💸100%
Marketing
📝100%
Influencer or Blogger
👍100%
Sales & BizDev
Geos
🇧🇷100%
Brazil
Work Background
Self-employedStrategic Advisor + Coach
Jun. 2023London, England, United Kingdom · HybridCollaborating with clients and stakeholders to formulate and craft business proposals/client propositions. Analyzing and redesigning company business and operational models and strategic intent to align with corporate strategy and institutes recommendations and next steps to exponentially maximize growth opportunities. Coaching executives and high potential individuals to help them equip themselves to better authentically navigate a fast changing world in a professional, authentic and playful way.
GoDaddyVice President Product: Mobile
Feb. 2021 - Jun. 2023London, England, United Kingdom · RemoteSpearheaded all things mobile running 4 US-based products and 1 global product with 1.6M+ monthly active users, while strategically managing a $30M budget with tact and diplomacy. Oversaw a team of 35 direct and 150 indirect from Tasmania to Honolulu with hubs in South Africa, Europe, and India, generating $50M+ in annual revenue. Developed, coached, and mentored strategy, product & tech leaders/ managers and business operation and data managers to create a shared vision and promote the adoption of new digital and technological advances. Utilized customer insights, market data, and competitive analysis information to study evolving market trends and steer product investments to deliver best-in-class solutions for clients and stakeholders. Led and oversaw the acquisition & integration of strategic video and ML capabilities.
GoDaddySnr Director Strategy & Operations
Feb. 2020 - Feb. 2021London, England, United Kingdom · RemoteChampioned and co-developed the first fully virtual M&A integration program for GoDaddy. Led and managed the integration of a global consumer-facing mobile app which garnered 1.5M monthly active users with GoDaddy’s legacy systems, without a break in the customer experience. Researched and conducted quantitative analysis for company/divisional strategies, including financial analysis, opportunity sizing, industry context, operational assessments, and product strategy. Collaborated with M&A and investment transactions to further GoDaddy's strategy by owning scenario planning and strategic options development. Oversaw the development of internationalization playbook for mobile product expansion.
OverChief Operating Officer
Jun. 2019 - Feb. 2021London, United KingdomGuided a rapid operational re-sizing and turned the company into a profitable business, and oversaw the GoDaddy acquisition in 2020 in 6 months. Developed and implemented multifaceted operational strategies related to Strategy, Legal, Finance, Funding, People, Customer Support, and Partnership Oversight. Managed resources and created processes to streamline operations and ensure alignment and attainment of OKRs. Deep understanding that it takes a village and that it is a playground not an obstacle course... Fun is non negotiable.
Prodigy FinanceChief Of Staff
Mar. 2017 - Jun. 2019London, United KingdomMagic Maker. Obsessed about scale and leveraging teams to execute. Passionate about education and enabling potential across borders Recruited as Employee 25 for a peer-to-peer lender that funded talented, international students from around the globe to attend the world’s top business schools. Hacked expansion into USA driving $1m USD in loans in 60 days. Scaled the business to >250 people while raising Series B, C, and D during my tenure, funding >15k students in their quest to pursue higher education. Promoted to multiple positions of increased authority and responsibility in two years for demonstrating an exceptional ability to scale and leverage dynamic team execution; and displayed a passion for education and enabling potential across borders. Developed and executed a strategic agenda, business/operating model, and organizational design to assist the business in driving growth, scale, and structure while concurrently managing intricate, diverse, cross-functional initiatives and resources. Oversaw all elements of the marketing mix, including developing and delivering tailored strategies that drove the business objectives across multiple international markets.
Prodigy FinanceHead of Strategy and People
Feb. 2016 - Mar. 2017London, United KingdomSkills: Business Insights · Talent Management · Communication · Cross-functional Collaborations · Fundraising · Adaptation · Team Building · FinTech · Strategic Partnerships · Leadership · Negotiation · Board Relations
Prodigy FinanceFounder's Associate
Apr. 2015 - Feb. 2016Skills: Business Insights · Communication · Cross-functional Collaborations · Fundraising · Adaptation · Team Building · FinTech · Leadership · Negotiation · Board Relations
W5 PartnersBusiness Design Director
Apr. 2014 - Dec. 2014Johannesburg Area, South Africa
Prodigy FinanceHead of Marketing
Jan. 2014 - Apr. 2015South AfricaResponsible for all elements of the marketing mix, including developing and delivering tailored strategies which drive the business objectives across multiple international markets. Prodigy Finance funds talented students from around the globe to attend the world's top business schools. Through a community-based platform, they connect alumni and institutional investors with student borrowers to finance loans https://prodigyfinance.com
SABMillerBrand Planning and Strategy Innovation Manager - Hansa
Dec. 2011 - Mar. 2014JohannesburgDevelopment and execution of Hansa Pilsener strategy and innovation plan • 3 year brand plan development, insight mining, data analysis and development of strategic priorities and bold actions
• Led full brand packaging upgrade for Hansa Pilsener, SABMiller’s leading profit generator in South Africa
AccentureStrategy Manager
Sep. 2010 - Dec. 2011
PSP IconSenior Consultant
Jul. 2009 - Aug. 2010
Capgemini ConsultingConsultant
Jul. 2008 - Jul. 2009
Standard BankStrategy Analyst
Jan. 2006 - Jul. 2008
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