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Work Background
2XAssociate Director
Jun. 2023 - May. 2024
Exabytes GroupManager, Digital Marketing ( Creative)
Oct. 2020 - May. 2023• Lead a team of 6 creatives • Collaborate with mar ops to create effective contents and visuals • Optimize creatives’ performance • Develop winning digital marketing strategies and campaigns for pitching and kick-off launches • Drive demand gen through vigorous & creative content approach
Exabytes GroupTeam Lead, Digital Marketing
Nov. 2019 - Oct. 2020• Oversee, ensure campaign success • Key client accounts
• Planning, execution, performance analysis
• Reporting & recommendations
Exabytes GroupDigital Marketing Specialist
Oct. 2017 - Oct. 2019• Plan campaign direction and objectives • Setup and execution of campaigns
• Managing key clients • Conversion tracking setup
• GA, GTM, Hotjar • Campaign optimisation & reporting
ASUSPR & Marketing Specialist
Dec. 2016 - Sep. 2017Kuala Lumpur, Malaysia• Media collaboration • Media awards • Press releases , social media content
11streetAssistant Manager, E Commerce
Oct. 2015 - Nov. 2016• Team of Shocking Deals , featured page of marketplace
• Liase with account managers to feature top selling SKUs
• Manage weekly EDMs
• Competitor price monitoring • Trendy SKUs sourcing
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