Deutsche BankMarketing Associate, Global Marketing & Client Relations
Jan. 2006 - Jan. 2009Greater New York City Area· Managed three separate $2 million+ global brand development and expansion campaigns, working with outside agencies and creative vendors to create and implement campaigns. Maintained brand management across the global platform. · Contributed to the strategic thinking and providing support on global pitch, presentation and proposal development for real estate funds (core, value-added, and opportunistic), infrastructure funds and private equity funds. · Oversaw the implementation of global institutional marketing and product specific marketing and business plans. Created content and oversaw the production and distribution of institutional marketing materials, including advertisements, company profiles and white papers for inclusion in trade publications and industry conference brochures and responses to RFPs. · Product Development: competitor analysis; provided product expertise to Client Relations team. Broadened business throughout the initial marketing and ongoing client service periods. · Partnered with Global CEO & COO to create high-level presentations for large audiences (over 300) and potential strategic business partners. · Worked directly with sales and investment professionals to support marketing initiatives, which procured fund investments from institutional investors ($10-$100 million commitments per investor). · Served as a liaison with the marketing resources teams in Europe, MENA and Asia.
· Created, prepared and implemented marketing events including, but not limited to, conferences, seminars, trade shows and special events.