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Work Background
SecurityScorecardSenior Project Manager
Mar. 2024Product Operations & Program Management | Agile Transformation | Jira Cloud Admin - Started as Project Manager for the VP of Engineering, where I successfully led the transition to Scrum for both technical and non-technical teams—resulting in a published success case on Medium. Following this achievement, I stepped into a Product Operations role focused on process standardization and operational efficiency. - Led the Agile transformation of cross-functional teams (Product Marketing, API contractors, Engineering), by standardizing Scrum workflows in Jira Cloud, improving delivery efficiency and cross-team coordination by 30%. - Migrated from Monday.com to Jira, achieving $12,000 annual cost savings and improving alignment across more than 10 distributed teams. - Reduced capitalization report generation time from 3 days to 6 hours by implementing real-time engineering metrics through automated dashboards (Jira + GitHub + Google Sheets). Also led the migration to Span (allocation and finance tool), enabling the Finance team to reduce their reporting time to just a few hours. - Designed and deployed a structured release management process, aligning product launches with strategic goals and increasing delivery predictability. - Built and maintained executive dashboards and reporting systems that enabled real-time, data-informed decision-making at the leadership level. - Act as a key operational bridge between Product, Engineering, and Business, driving continuous improvement and scalable processes. 🎯 Strategic thinker and hands-on executor, passionate about building systems that connect people, streamline operations, and deliver measurable impact.
Sonia PiccinettiBusiness Consultant
Jun. 2022International- Atlassian implementation for Businesses (JIRA y Confluence, etc)
- Agile Coach with a Scrum focus
- Improved Processes and data reports. (Smart Processes and Data Drive decisions)
- Localization and internationalization: Globalization strategy, processes definition, vendor management, onboardings and training.
EventbriteStaff Program Manager
Dec. 2021 - Jun. 2023Mendoza, ArgentinaProgram Manager – Global Expansion | Cross-functional Leadership | Scalable Internationalization - Led strategic global expansion initiatives at Eventbrite, acting as the central liaison between cross-functional teams across Product, Engineering, Marketing, Localization, and Data. Focused on driving revenue growth, optimizing international processes, and scaling global operations through project leadership and data-driven decision-making. - Launched “Spanish for the US” market, managing cross-functional stakeholders and resulting in a 10% revenue increase in the region within the first months. - Coordinated the migration of content platforms to support localized experiences across new markets, improving scalability and content governance. - Reduced costs by optimizing internationalization workflows via Machine Translation, AI integration, and vendor renegotiation—shortening turnaround times and lowering budgetary needs. - Owned project budgeting and financial oversight for global initiatives, ensuring cost-effectiveness and strategic resource allocation. - Created and maintained comprehensive project plans (timelines, milestones, budgets, resources), keeping distributed teams aligned and delivering against key KPIs. - Used data analysis tools (Tableau, Google Suite) to track performance, surface risks early, and inform proactive, evidence-based decision-making. - Conducted post-launch assessments to evaluate outcomes, collect feedback, and define process improvements for future market rollouts. - Acted as a key QA and go-to-market leader for global launches, ensuring quality standards and alignment with business goals. Tools & Technologies: Jira, Asana, Confluence, GlobalApp, TestIO, Figma, Miro, Tableau, Google Suite.
EventbriteSenior Program Manager
Oct. 2018 - Dec. 2021- Development and management of the Quality Program for the Localization team. This involved coordinating with the QA Engineering team the approach to solve the quality issues the Localization team was facing to guarantee the best user experience in each market.
- Coordinate releases with development, marketing, sales, customer experience, legal, etc. Eg. Launch Mexico as a new market. - Effective Communication with internal and external stakeholders.
- Implement communication campaigns and training to evangelize improved processes inside the company.
- Budget Management.
- Vendor Management: Analysis of new tools, procurements, budget and management.
EventbriteProject Manager
Jan. 2017 - Oct. 2018Mendoza Province, Argentina- Global strategy planning. Vendors and Budget Management.
- Planning and project delivery within a dev team and product.
- Act as a central point of contact for internal stakeholders, vendors, and partners, fostering effective communication and building strong relationships.
- Content Management with the Marketing team.
- Improve LatAm Help Center.
EventbriteContent Manager
Jun. 2015 - Jan. 2017Mendoza, Argentina- Create and maintain compelling written and rich media help content.
- Work with Product, Engineering, and Marketing teams to develop and drive overall user education strategy to boost user engagement and product usage.
- Analyze user behavior data to optimize the user experience across thousands of Help Center pages.
- Develop a "Communication Standards Manual" for Customer Service and Eventbrite Latam.
- Champion experimentation and use of new innovative technologies and trends.
Summit SAMarketing & Product Owner
May. 2014 - Mar. 2015ArgentinaMarket research. Analytics and proposal of new features. New product feature proposals
Cross-functional team management (devs, SEO, Design, Sales, etc.)
Press Management
Marketing Campaigns creation
Branding Campaigns
Content creation for Blogs, Newsletters, and Social Networks.
Email marketing
B2B client's communications management
Faculty of Political and Social Sciences – National University of CuyoAscribed Teaching
Aug. 2013 - Dec. 2013Mendoza, ArgentinaCathedra: Strategies and communication projects in organizations. Comprehensive Approach to Strategic Communication Planning, Corporate Social Responsibility and Social Media Management.
Josefina RosnerHead of Marketing and Communications
Mar. 2012 - Jan. 2014Ciudad de Mendoza, ArgentinaMarketing and social media management.
Email marketing.
Commercial client management (B2B)
Interdisciplinary work with designers and programmers.
Development, communication, and sale of products in Argentina, Chile and Uruguay.
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