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Work Background
Rocabema Serviços Administrativos Ltda.Business Director
Jan. 2013São Paulo e Região, BrasilOwn service / consultancy company specialized in business with German speaking companies Start-up of local subsidiaries
Closure management of local subsidiaries
P&L Approval and report to headquarters
Interim Management
Market research
Prokurator of foreign stakeholders
Legal administrator of local subsidiaries
Putzmeister Brasil LtdaManaging Director & COO
Jan. 2010 - Jan. 2012Atibaia - SPGerman multinational, world leader in concrete pumps manufacturing. The company was acquired worldwide by Sany, China in 2012. Reporting to the President of Americas Division, commanded the plant installation in Brazil.
• Plant construction and structuring of departments hiring executives and training teams.
• Growth of 181% in turnover from 2010 to 2011, 30% reduction of manufacturing costs and assurance of equipment financing facility feasibility – FINAME – for customers through equipment nationalization.
• Implementation of Project Management assuring machinery manufacturing within the scheduled time and investment budget.
Trafti – Logística S.ASales Director
Jan. 2009 - Jan. 2010São Bernardo do Campo-SPBrazilian logistics and inventory management company originated by the joint venture of five competitors. Report to the President of the joint venture.
• Unification and reorganization of the internal and external commercial areas of the five companies participating in the JV. Market segmentation to offer logistics and warehousing services.
• Obtainment of service agreements with large size customers achieving 30% growth in warehouse occupancy and 50% growth in sales.
Cross Hueller Indústria de MáquinasPresident & CEO
Jan. 2006 - Jan. 2009Diadema - SPSubsidiary of MAG – Industrial Automation Systems Group from USA, leading manufacturer of machine tools. Report to the President of Americas Division.
• Customer base segmentation for different industrial sectors generating sales growth.
• Reduction of 7% in manufacturing costs by implementation of Project Management pilot program.
• Inventory rationalization resulting in 50% reduction in working capital.
• Management of sales area obtaining the biggest order in the company history in Brazil for supplying a new machining line to General Motors Brazil.
ARBURG LtdaManaging Director
Jan. 2002 - Jan. 2005São Paulo - SPGerman manufacturer of plastic-injection moulding machines. Report to the Sales Director in Germany.
• Implementation of representatives network expanding customer base and market share (from 7% to 20%) achieving 140% growth in sales along three years.
• Refurbishing of building previously deemed to be demolished, creating office and show room areas, thus avoiding the need for a new building.
SCHAEFFLER Brasil LtdaSales and Product Development Manager
Jan. 1993 - Jan. 2002Sorocaba - SPGerman company, manufacturer of engine bearings and components.
Started as Technical Salesman, ascended to Sales Chief and Manager and concluded his contribution as Manager of OEM Sales, Distribution and Product Engineering. • Responsible for component nationalization for Moto Honda Brazil, which generated adicional growth in annual turnover.
• Developed new products and applications for agriculture machines covering 90% of this segment in Brazil.
• Responsible for moving the office to Sorocaba and restructuring sales and engineering departments.
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