Trina Willard - Owner &Principal Consultant, Knowledge Advisory Group

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Work Background

Knowledge Advisory GroupFounder & Principal Consultant (Specializing in Nonprofit Outcomes Management)

Apr. 2010Greater Richmond RegionChange management consultant, specializing in outcomes measurement and program evaluation. Provides tailored and flexible measurement solutions that improve decision-making, enhance efficiency, and demonstrate effectiveness. Assists nonprofit and government organizations by serving as research team, program evaluator, outcomes specialist, grant writer, and trusted advisor. Specialties: Expertise in development and implementation of measurement strategies, such as developing manageable data compilation strategies, creating appropriate performance and outcome measures; designing and administering surveys and structured interviews, facilitating project teams and focus groups, and identifying process improvement opportunities. Strong emphasis in realistic strategies for nonprofit and government organizations.

Transformation Systems, Inc.Vice President (Nonprofit Practice Lead)

Nov. 2003 - Dec. 2009Provided professional evaluation and measurement consulting services to private sector, nonprofit and government clients. Services included process and outcome evaluations, measurement strategy, strategic planning support, organizational assessments, focus groups, instrumentation development (e.g., surveys, structured interviews), data interpretation, and creation of reports and recommendations.

Virginia Department of Criminal Justice ServicesEvaluation Unit Manager

Feb. 1996 - Dec. 2003Supervised professional evaluation research staff in conducting process and outcome evaluations, as well as technical assistance projects, for state-funded nonprofit and government programs. Also acted as lead evaluator on at least one project per year. Guided evaluation staff in daily tasks of conducting research, such as developing relevant research questions, sampling strategies, archival data collection strategies, implementation of new data collection forms for program processes and outcomes, survey construction and administration, quantitative and qualitative data analysis, interpretation of findings, report writing for legislative and other audiences, and drafting policy recommendations.

Virginia Department of Criminal Justice ServicesEvaluation Specialist (Policy Analyst)

Jun. 1994 - Feb. 1996Led an evaluation team which designed methodology, analyzed data, and interpreted process and outcome results for statewide programs serving abused/neglected children. Tasks included site selection, case sampling, development of appropriate measures for program processes and outcomes, quantitative and qualitative data collection from multiple sources, presenting research findings to various state and local groups, and drafting policy recommendations.

Virginia TechProject Manager

May. 1991 - Jun. 1994Provided oversight, planning, and coordination for a large-scale research project designed to investigate coping skills. Activities included designing interview procedures, training interviewers, serving as liaison with local law enforcement, identifying control group subjects, processing completed interviews, training and supervising 25 research assistants in data collection and processing tasks, conducting appropriate outcomes analyses, and other administrative duties.