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Work Background
Grupo PetrumCEO
Dec. 2017 - Dec. 2019Monterrey Area, Mexico• Responsibilities: Operations, Finance, Human Resources, Marketing, Sales and IT
• Achievements: + Led the shift of 22 stations to the BP franchise, implemented fuel imports, expanded the fuel transportation fleet and contributed to expand C-Stores from 8 to 14
+ Sales increased +20% after the conversion to BP, gross margin initiatives expanded gross profit 130% + Implemented a new ERP system to improve customer service and streamline business processes
Grupo Industrial Kamar (Construction, Mining, Transportation, GM Dealer, Media, Oil & Gas, Water)CFO
Jan. 2016 - Dec. 2017Monclova, MexicoLed Finance (Accounting, Taxes, Treasury, AR/AP, Strategic Planning and IT) for an industrial group comprised of 7 companies in the fields of Construction, Mining, Oil & Gas, Transportation, GM Dealer, Media and Water Treatment
GraingerDirector, Finance - Grainger Colombia
Sep. 2012 - Dec. 2015Barranquilla, ColombiaLed Colombia's Finance and M&A activity. Integrated the acquisition of Torhefe to put it in a path to be the MRO market leader. In 2015 the business is reducing losses in 40% and expanding margins, despite the recent 60% devaluation of the Colombian peso.
GraingerDirector, Finance - Mexico, Central America & Caribe
Nov. 2002 - Jul. 2012Main responsibilities are Accounting, Treasury, Accounts Receivable, Accounts Payable, Planning, Internal Controls and Security. My team was composed of 120 people. Achievements include contributing to turnaround Mexico's unit into a solid path of double-digit growth for 7 consecutive years, with a gross margin gain of 10 pp; contributed to expand the organization in Central America as well. In addition, managed Security during Mexico's recent insecurity spike.
GIMFinance Director
Aug. 1999 - Oct. 2002Monterrey Area, MexicoResponsible for strengthening the capital structure and cash flow of the group. I led the finance negotiation with 12 banks, reducing the long term debt in 60%.
GE CapitalDirector of Maquila & Pitex financing
Jan. 1997 - Jul. 1999Monterrey Area, MexicoStarted as Sales Manager for the Northern Region in the Commercial Equipment Financing unit, responsible for the financing to corporate conglomerates in Monterrey, such as FEMSA, Cemex, Alfa, etc. I was promoted later to lead the financing unit focused on American Companies with local operations in Monterrey, achieving 60 M in financed assets.
PepsiCoGrupo Gamesa - Strategic Planning Manager
Jul. 1994 - Jan. 1997Monterrey Area, MexicoResponsible for managing profitability tools and analysis to maximize sales and gross margins. Later promoted to support the Sales Planning group for retail and supermarket. Achievements include the development of modeling tools that guided a 63% increase in profits, despite Mexico's economic turmoil in 1995. Analyzed and recommended acquisition targets and potential markets to enter in Central America.
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