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Work Background
Renovare USAPrincipal, Renovare USA
Jan. 2024Supplier manufacturer of upcycled organic waste and recycled plastics. We convert the world's waste into the world's wants by converting environmental waste into products like footwear, flooring and mats. https://renovareusa.com/
FootForwardFounder & CEO, FootForward
May. 2022San Francisco Bay AreaLeading this platform to help organizations and agencies quickly source and book consultants in the sustainability, decarbonization and renewables sectors. https://footforward.us
GetherDirectFounder & CEO
Jan. 2018Lead hands-on oversight of B2C ecommerce operations, from product development innovation cycle and brand-building to product marketing and distribution.
artbarltdDirector, Marketing (gether consultant)
Jan. 2016 - Jun. 2016Los Angeles, CADeveloped content marketing, sales and business development strategies to grow upscale online art gallery and curation services. artbarltd.com
DA14Consulting Partner (gether consultant)
May. 2015 - Apr. 2016Los AngelesDeveloped hybrid content marketing / public relations model to showcase growth stage business milestones using social media, live streaming and media syndication. #contentmarketing #businessdevelopment #clientrelations #production #socialmedia #dataanalysis
United By SoundCMO/Chief Content Officer (gether consultant)
Dec. 2014 - Mar. 2015Los AngelesInitiative to unite opposing social, racial and religious groups with music in a televised and multimedia entertainment property. Put on hold in 2015 and now in re-development.
Saddington BaynesDirector, Business Development (gether consultant)
Jun. 2014 - Nov. 2014Los AngelesDeveloped strategy to expand and enter new markets for this creative content production agency, whose mission is to inspire brand devotion through sensational visual content. Saddington Baynes has been a leader in content creation for over 20 years.
getherFounder & CEO
Mar. 2014 - Dec. 2017El Segundo, CARelaunched gether brand as a content creation studio that helps growing companies by developing content marketing strategy, producing content and managing social media against business goals. Recently launched Amazon ecommerce: getherdirect.com
GetherFounder & CEO
Feb. 2011 - Feb. 2014Los AngelesThe 1st incarnation of gether. Designed and developed a mobile-first, prediction market and data service platform. Part SurveyMonkey, part "Survey Says." On the front-end, Gether was an entertaining gaming (Q&A/polling) app that encouraged a peer-to-peer community to crowdsource and share content with each other. That content in the form of prediction results yielded valuable data. On the back-end, Gether was a SaaS social analytics dashboard and CMS for marketers to enhance social engagement and garner predictive analytics.
South Bay Environmental Services CenterDirector, Operations and Marketing, South Bay Cities Council of Governments
Jan. 2009 - Jan. 2011Los Angeles• Responsible for operations, marketing and resources for the South Bay Environmental Services Center, a joint powers authority agency serving ~5 million people, on green energy and sustainability programs.
• Planned, earned approvals and implemented strategic measures to improve critical software using new technologies for database, content management, marketing, communications and project management. Utilized secure cloud-based systems, streamlined operations and created high-availability for field resources.
• Repurposed branding and creative into consistent positioning, logo, messaging, website and collateral. Produced content. Launched and managed social media presence. Constituent database grew > 30%.
• Implemented HR office, documentation, compliance procedures, aligned compensation and recruited key staff.
• Performed as SBCCOG Green Jobs program liaison at South Bay Workforce Investment Board, facilitating the re-training of professionals into sustainability sector roles.
IdhasoftDirector, Professional Services
Jul. 2007 - Jan. 2009• Primary focus: Staffing Business Development and Account Management. Secondary function: strategic collaboration with Delivery/PMs, Software Sales/Licensing, Managed Services and Consulting practices in onshore and offshore enterprise software development and deployment.
• Generated targeted recurring sales revenue and up sell opportunities via contract, contract-to-hire and direct hire services in global ERP, CRM, Business Intelligence, Data Warehouse and Web Development.
• Responsible for client relations, requirements gathering, lead gen, pricing, SOW/RFP responses and sales.
• Established 12 new clients in first year, preceding mass corporate layoff in early 2009.
• Client sectors: high-tech, government, financial services, video games, bio-tech/pharma, entertainment, internet/new media, and energy.
Technical Connections Inc.Business Development Manager & Recruiter
Aug. 2006 - Jul. 2007• Responsible for business development and recruiting at prestigious L.A.-based technical services leader.
• Generated revenue in direct-hire and contract placement. • Placed technical and functional professionals across a variety of sectors, including: high-tech, bio-tech/pharma, financial services, media and entertainment. Established new clients in key verticals: finance and entertainment.
Modis IT (formerly, MPS Group / now, Adecco Group North America)Business Development Manager & Recruiter, USA
May. 2005 - Jul. 2006• Conducted business development/sales and recruiting in permanent placement practice for Fortune 1000 company.
• Led new practice both in placements, profitability and gross revenue.
• Established new clients in the following verticals: entertainment, media, law, high-tech, bio-tech/pharma.
Independent ContractorOnline Marketing Consultant
Jan. 2002 - Apr. 2005Los AngelesProvided strategic marketing and business development services to clients in the entertainment, media and technology sectors.
IACVP, Web Services, Styleclick, IAC InterActiveCorp.
Jan. 1999 - Aug. 2001Los Angeles• Evaluated and identified new market opportunities for leading e-commerce solutions provider and agency.
• Led 5 departments during hyper-growth: digital studio, project management, front-end development, rich media and creative for over 20 client accounts. Responsible for hiring, downsizing and restructuring group into cross-functional, account team-based matrix agency model. Introduced formal project management function and training. Reduced costs by 20%. Reduced production development cycles during client portfolio growth of 300%.
• Led U.S. side of international joint venture, including relationship management, project management and digital development team for Styleclick Japan
• Audited corporate strategy and redefined product, pricing and service offerings during merger of software developer (ModaCAD) with USA Networks/USA Interactive (subsequently, IAC).
• Participated in acquisition and management of key clients, including NASCAR, CBSSportsline and PGA.
Spectratek TechnologiesManager, Marketing and Business Development
Jun. 1997 - Dec. 1998
RPAAccount Supervisor, Interactive
May. 1996 - Jun. 1997
Hampton InteractivePrincipal
Aug. 1995 - Apr. 1996
TBWA\Chiat\DayProject Manager/Account Executive
Jan. 1992 - Aug. 1993
FCB GlobalTraffic Coordinator
Mar. 1990 - Dec. 1991
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