Giga Sesitashvili - Senior product manager, Betsson Group

Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app

Work Background

adplist.orgProduct Mentor

Sep. 2023New York, United StatesAs a Product Mentor at ADPList, I'm committed to empowering the next generation of Product Managers by sharing actionable strategies, frameworks, and insights from my own experience.

Betsson GroupSenior Product Manager

Apr. 2021• Directed cross-functional team (15+ engineers, QAs, data, UI/UX) to launch B2B product compliant with German market in 2.5 months, boosting company share value by 2.03%. • Streamlined requirements gathering & analysis, aligning tech, business & product teams to deliver data-driven roadmaps that boosted customer acquisition by 25%. • Developed AI-powered game recommendation engine driven by market research & industry trends, personalizing search results by 20% & fostering player discovery. • Spearheaded cross-functional team to define & implement robust SaaS product strategy, driving 35% improvement in prioritization & roadmapping for achieving go to market (GTM) goals. • Optimized registration funnel via A/B testing, boosting conversion rate by 20% & reducing churn by 10%. • Introduced OKRs and led workshops to create an aligned company's product strategy, boosting cross-departmental collaboration by 33% in one quarter. • Collaborated with data product managers to transform our data reporting tools, enabling real-time analytics and enhancing data-driven decision-making.

Fresh Finance GroupProduct Manager

Jan. 2019 - Mar. 2021• Led Agile transformation with JIRA implementation, reducing development cycles 40%, accelerating deployments 20%, and fostering seamless cross-functional collaboration. • Transformed loan application experience with self-service portal by analyzing customer support tickets, driving 50% backlog reduction via Figma-designed workflows & A/B testing, boosting customer satisfaction. • Automated loan scoring via API integration, slashing processing time by 80% and boosting efficiency while lowering operational costs by 15%. • Developed and deployed a data-driven automatic payment reminder system, delivering a 25% increase in on-time payments by leveraging analytics to personalize communication and improve collection performance. • Engaged with vendors throughout the product development cycle, effectively managing scope, requirements, and budget, thereby ensuring alignment with company objectives. • Collaborated closely with customer support and cross-functional teams to gather valuable customer feedback and align the product roadmap with business KPIs.

Go MotorsAssociate Product Manager

Jan. 2017 - Jan. 2019• Pioneered GoRewards, a customer loyalty program, leveraging A/B testing to optimize program elements and drive a 25% increase in customer engagement and a 10% rise in repeat purchases within 6 months, boosting customer lifetime value. • Architected and deployed an AI-backed digital procurement system, automating purchase order creation by 40% and streamlining workflows for 20% efficiency gains, empowering procurement teams to focus on strategic sourcing. • Championed product roadmap buy-in through captivating presentations, utilizing data-driven insights and interactive visuals to achieve a 28% increase in stakeholder alignment. • Spearheaded a collaborative UX refresh, optimizing product design through user-centered research and A/B testing, resulting in a 34% surge in user experience metrics.

VTB GeorgiaSoftware Engineer

Dec. 2016 - Aug. 2017Tbilisi• Pair with other developers and learn the software development process and life cycle of a feature request • Continue to learn and hone skills as software engineer • Focus on depth of knowledge and expertise in a certain language, tool set and area of the stack • Raise questions and clarify any ambiguity the junior developer has with an idea or process • Hunt and fix bugs • Evaluate, assess and recommend software solutions • Design and model solutions that fit the problem domain

Bank of GeorgiaPlatforms Development Specialist

Feb. 2016 - Dec. 2016Georgia• Initial analysis of the module (research, information/requirements gathering); • Gather requirements around functionality and translate those requirements into elegant functional solutions ; • Transmit the gathered requirements into the BRD Document in cooperation with IT team; • Taking part in business analysis on the stage of development together with IT team; • BRD task compliance control; • Monitoring SWE process and controlling deadlines; • Analyzing the whole process of HR soft modules, identifying the need for changes, researching improvement methods; making recommendations for HR units; • Keep up to date on the latest industry trends in the web technologies; • Creating and documenting business cases in coordination with HR Department. • Managing UAT process; • Creating trainings for the modules (video or other manual instructions).

PepsiCoJunior Project Manager

Feb. 2014 - Aug. 2014Georgia▪ Define the scope of the project in collaboration with management ▪ Create a detailed work plan which identifies and sequences the activities needed to successfully complete the project ▪ Determine the resources (time, money, equipment, etc) required to complete the project ▪ Develop a schedule for project completion that effectively allocates the resources to the activities ▪ Review the project schedule with management and all other staff that will be affected by the project activities; revise the schedule as required ▪ Determine the objectives and measures upon which the project will be evaluated at its completion