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Work Background
Principal
Big Noise CommunicationsPrincipal
Feb. 2006Plan and direct all aspects of the firm's public relations policies, objectives, and initiatives.
Director, Marketing Communications
Elk River InvestmentsDirector, Marketing Communications
Jan. 2003 - Dec. 2004Primary responsibilities included: • promoting the company to the greater Dallas area through communications campaigns with civic and private organizations as well as area members of the press. • real estate industry & market analysis.
VP of Public Relations
mundayMorning Creative GroupVP of Public Relations
Jan. 2008 - Feb. 2009Headed up the PR practice at the advertising & marketing firm, planning, developing and overseeing the team’s efforts to create and maintain a favorable image for clients. • Served as lead counsel to set the short- and long-term strategic objectives while providing the management necessary to achieve profits, growth, and/or other goals of each client. • Media training and coaching for the agency’s clients.
Director, Public Relations & Marketing
Dallas Builders AssociationDirector, Public Relations & Marketing
Jul. 2004 - Jan. 2008Primary responsibilities included: • promoting Dallas Builders Association to the greater Dallas area through communications campaigns with civic and private organizations, as well as targeted members of the press (locally, regionally and nationally). • leading and implementing external communications initiatives to improve the public’s perception of the HBA, as well as HomeAid, the Parade of Homes, Green Built North Texas and Project Playhouse.
Management Supervisor
EdelmanManagement Supervisor
Jan. 2002 - Dec. 2003Primary responsibilities included: • anticipating client needs (short term / long term) and proactively addressing issues. • partnering with clients to assess internal and external inputs that could change strategy and direction. • guiding the daily activities of the account team. • providing senior counsel and assistance to members of various teams as well as the agency.
Account Management
Connors CommunicationsAccount Management
Jan. 2002 - Dec. 2002Primary responsibilities included: • acting as primary day-to-day client contact on projects • developing and managing projects / programs including implementation of plans • leading both proactive and opportunistic pitching to key writers and bloggers • developing and expanding relationships with key influencers and editors • managing development of media content
PR
Cohn & WolfePR
Jan. 2000 - Dec. 2001
PR
HWH PR/New MediaPR
Jan. 1999 - Dec. 2000
PR
Fleishman-HillardPR
Jan. 1996 - Dec. 1999

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