Peggy Gilmour for State SenateCampaign Manager
Jul. 2016 - Nov. 2016Nashua, New HampshireI was hired to run Gilmour’s campaign, a 3-time state senate rep in an R+10 district, for the last five months, losing by only .19% in a landslide Republican election year. I created a campaign strategy that leveraged all the candidates’ relationships in social and local media to increase name recognition by 75%, which resulted in raising $150,000, a 20% increase over prior campaign cycles. I increased volunteers by 60% month-over-month by coordinating a strategically aligned social media presence, canvassing, and partnerships with another campaign.