MBZUAI (Mohamed bin Zayed University of Artificial Intelligence)Head of Events
Mar. 2020Abu Dhabi, United Arab EmiratesI am responsible for leading the conception and implementation of virtual, hybrid, and in-person events. I strategically determine and evaluate occurrences to accelerate MBZUAI's commercial growth and enhance the company's global reputation and brand value. Key Responsibilities: Develop and implement an event strategy to drive the university’s vision forward.
Ensure the Event strategy aligns with the overall business unit's objectives.
Manage the business team, and direct their growth yearly.
Coordinate requirements and expectations with stakeholders, and monitoring logistics for events with 300+ attendees.
Develop scope of work (creative briefs) for tendering process. Collaborate with the University's MARCOM and social media department to deliver brand consistency in marketing materials and social media communications.
Oversee event staffing requirements and supervise onsite employees while coordinating multiple complex events simultaneously.
Acquire contracts and negotiate agreements with vendors and suppliers, ensuring cost-effective solutions.
Coordinate onsite filming with external production crews and high-level speakers for mission-critical content.
Develop event appearances, equipment lists, layouts, schematics, timeframes, and staffing arrangements.
Achieve desired goals by optimizing catering, facilities, security, and production quotas, resulting in an average of $100K in revenue generation per event day.
Monitor and manage event budgets, ensuring effective allocation of resources and cost control.
Successfully executed major events such as, the grand opening of MBZUAI, the first student induction ceremony, Commencement ceremony, GITEX Global Exhibition, Abu Dhabi Sustainability Week, and many others. Recruited and provided training/coaching for the organizing committee to ensure smooth event operations.
Consistently strive to create exceptional event experiences, build strategic partnerships, and drive the university's mission forward.