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Work Background
Partner - Channels & GTM
CyberStratosPartner - Channels & GTM
Mar. 2022Tampa, Florida, United StatesCyberStratos LLC is a Cyber Consulting firm focused on Cyber Strategy, Pipeline and Business Development, and Cyber Mergers and Acquisitions.
Board Director
Optima ConsultingBoard Director
Oct. 2011 - Dec. 2013Hamburg, GermanyOptima Consulting is an investment and consulting company backed by leading international technology and telecom investors representing four billion US-Dollars of private equity. Optima Consulting is focused on investing in telecommunication and technology companies in Africa and CEE. With an existing network of carefully selected technological and financial partners, Optima Consulting is geared up to contribute financially, operationally and strategically to the success and value of its portfolio companies. Its long term investment approach is based on close cooperation with experienced and well-qualified local management. Our commitment to the highest levels of personal integrity and corporate governance values is of paramount importance to our work. Mehr Infos: http://www.optima-consulting.com/
Alchemy World Projects
Founder & ChairmanAlchemy World Projects
Jul. 2005 - Dec. 2010Alchemy World Projects was an NGO that created a Small and Medium Enterprise (SME) segment in Ethiopia through entrepreneurship and promoting international trade, with the aim of alleviating poverty and strengthening economic self-sufficiency, Responsibilities: Development of innovative methodologies and financial models for poverty alleviation, adolescent protection and social justice. Established fundraising branches, in Italy, UK, USA, Canada. Engineered and implemented private sector development and poverty alleviation programs, with special focus on women empowerment and social justice. Appointed by Federal President Girma and President Ayalew Gobieze of the Amhara State of Ethiopia to advise on matters of international trade and development with special focus on the development of export industry and on foreign direct investment. Advised on growing an SMB sector through grassroots entrepreneurship development. Invited as a Special Constituent Member of the World Economic Forum on Africa. Attended every session between 2006 and 2012, in various roles as advisor, speaker, and workshop participant, contributing to activities and WEF output reports. Provided insights on the role of technology, FDI and entrepreneurship in development economies, and contributed to the Global Risks Assessment 2012 in support of the G20. Created a widely acclaimed new pioneering concept in entrepreneurial development for vulnerable youth groups in Ethiopia. Achieved collaboration partnerships with Menschen fuer Menschen, UNICEF, and the Ethiopian Regional Governments. Funding was obtained from Microsoft, Ethiopiaid, Reed Elsevier, and other corporate donors. Achieved a National Program, won the government's commendation and the Honors of the City of Harar. Supported foreign direct investment initiatives and sourced stakeholder partners from the private sector to assess Ethiopia for the development of agriculture as well as technology.
Trade and Industry Advisor
Government of Ethiopia, Amhara State & FederalTrade and Industry Advisor
Mar. 2007 - Mar. 2009Appointed by Federal President Girma and by the President Ayalew of the Amhara State of Ethiopia to advise on matters of international trade and development, with special focus on the development of export industry.
Chairman & CEO
Advanced Alchemy HoldingsChairman & CEO
Sep. 1999 - Nov. 2007Advanced Alchemy was a leading ICT business development agency for major corporations in emerging markets in Europe, Middle East and Africa (EMEA). Responsibilities: Overall leader of what was the largest and most successful channel development agency in Europe. P/L responsibility, managing of executive team. Developed pioneering methodologies in the industry, including Partner Relationship Management (a set of processes and systems to manage indirect selling relationships), sales ecosystems (programmatic teams of discrete organizations partnering in a structured manner to increase sales efficiency and effectiveness). Developed financial models for new initiatives on a project basis, with multi-million dollar budgets, led the financial evaluation and costing analysis prior to opening a new country office or subsidiaries. Developed the Outsourced Field Sales concept for Sun Microsystems, Nortel Networks and others. Managed target budgets of £20M GBP, from midmarket activity in the UK and Ireland. Delivered training executive workshops for USA and European businesses CEOs to improve international trade through distribution, agent and dealer channels. As Head of Consulting, I have been project managing complex projects involving dozens of people for IBM over ten years. The projects had a budget of $15M Dollars over this period. Achievements: Notably pioneering the IBM Valuenet ecosystem initiative which expanded globally, and achieved IBM “Best Practice” endorsement, managing a project budget of $350 Million USD worldwide, with additional soft targets and objectives. Won numerous client relationships with Oracle, IBM, BT, Telefonica, Telenor, Inmarsat, France Telecom, O2, Vodafone, Sun Microsystems, Silicon Graphics, HP, and more. Grew the company to 100 employees. Exited the company successfully. Awarded Best Practice supplier status by IBM for effectiveness in new methodologies. Managed teams of up to 120 people.
Global Member Leader - Cybersecurity
Forbes Technology CouncilGlobal Member Leader - Cybersecurity
May. 2022San Francisco Bay AreaForbes Technology Council is an invitation-only community comprised of Technology Leaders. Members are selected based on their depth and diversity of experience, then invited to enjoy an array of benefits including a private forum for discussion and collaboration. Manage the worldwide Forbes community of CISOs, CEOs, thought leaders, and innovators in the field of cybersecurity. Coordinate the activities of the cybersecurity interest group. Provide value to the members by creating and facilitating internal discussions and lectures on pressing cybersecurity topics. Provide commentary and author articles on cybersecurity, quantum encryption, AI, technology channel, marketing and sales channels on forbes.com: Articles available at : https://councils.forbes.com/profile/Carlo-Tortora-Brayda-Chairman-Tortora-Brayda-Institute/15e589e1-5251-4b45-a03c-1c662051d440 Received award for planning and executing the best cybersecurity event at the Forbes Technology Council, centered around IT/OT Cybersecurity. Received award for running the Best Forbes Technology Council Group, the Cybersecurity Group. Have been consistently the top-ranking leader at the Forbes Technology Council and have never been outranked.
Chair, San Francisco Forbes Technology Council
Forbes Technology CouncilChair, San Francisco Forbes Technology Council
Dec. 2021 - May. 2022San Francisco, California, United StatesChair, San Francisco Forbes Technology Council Forbes Technology Council is an invitation-only community comprised of Technology Leaders. Members are selected based on their depth and diversity of experience, then invited to enjoy an array of benefits including a private forum for discussion and collaboration. Providing commentary and contributions on Cybersecurity, AI, Technology Channel, Marketing and Sales Distribution on Forbes.com
Artificial Intelligence, United Nations, "Innovation Factory" Judge
AI for Good Global SummitArtificial Intelligence, United Nations, "Innovation Factory" Judge
Sep. 2020San Francisco, California, United StatesDesigned and executed a partnership with AI for Good, United Nations, and led the Institute’s Task Force for the AI for Good Innovation Factory, North America/Silicon Valley. Co-organized the events with ITU, coordinating candidates and judges. Acted as Judge for the Silicon Valley Innovation Factory Awards 2020, 2021 and 2022. Successfully produced three live pitching sessions for start-ups to offer AI solutions that advance the United Nations Sustainable Development Goals, currently co-organizing the next Innovation Factory on AI/ML solutions for climate change at COP 28 and selected as Judge for the same.
Founder & Executive Chairman
Tortora Brayda InstituteFounder & Executive Chairman
May. 2020San Francisco, California, United StatesTortora Brayda Institute for AI & Cybersecurity is a Think Tank and International Organization for Partnership Development in the field of Cybersecurity, AI and Cloud. The organization engages business, cultural, government, and thought leaders worldwide to reshape and develop collaboration and partnering practices with a view to improving and securing business and economies.
Co-Founder & Task Force Member
NAIC ISAOCo-Founder & Task Force Member
Jan. 2021San Francisco, California, United StatesThe National Artificial Intelligence & Cybersecurity Information Sharing and Analytics Organization.
CEO
Gorilla CorporationCEO
Aug. 2010 - Mar. 2023San Francisco, California, United StatesGorilla is a leading global sales, marketing and SaaS technology channel development company. https://gorillaict.com/executive-team CEO of leading global partner marketing and sales agency exclusively focused on advanced technologies. Innovating best practices and thought leadership on the art of partnering. Led growth and profitability and overall success of this multinational business. Head consultant on all major client relationship and oversaw the program execution. As Head of Consulting, I have managed complex projects involving dozens of people on clients and teams. These include projects executed for Sage Software, Nutanix, Cisco, and VMware. As Head of Programs, I have taken the role of insourced Director of Channel Strategy, Channel Sales, and Partner Marketing, leveraging inhouse and client teams of Partner Marketing, Partner Sales, and Senior Consulting teams. I have overseen the Global Distribution Landscape overhaul at VMware, the creation and development of new playbooks and increased partner engagement. I have managed to grow partner segments that were contracting on legacy technologies, as well as developing greater adoption of new next generation technologies in risk-adverse partner segments. Over the years I have reactivated dormant partner accounts and implemented a variety of growth strategies. I have delivered execution of these programs that have driven revenue growth at up to 300% over target, in all theaters in North America, Latin America, EMEA, and APAC.. Won and developed strategic relationships with leading Cybersecurity and other Tech vendors, including IBM, VMware, Symantec, Checkpoint Software, Sage, Acumatica, Zoom. Oversaw the business and channel growth of 1200 clients and 6000 projects. Delivered client revenue growth of 10 billion dollars over 12 years. Managed teams of up to 250 people.
Board Member
Cyber Security Global AllianceBoard Member
Jan. 2022 - Apr. 2022Ontario, CanadaCyber Security Global Alliance (CSGA) is a Global Leader in Cybersecurity, Awareness, Education, Certification and Communications and in a variety of other business services, operating with thirty-six board members from fourteen countries globally. The Cyber Security Global Alliance’s mandate is to work with our members and partners to create a global Cyber Security network and Cyber Hub that will educate, certify, accredit, develop programs, consult, and solve the many cyber pain points that governments, military, and corporations to protect themselves from malicious threat actors and cyber attacks, no matter where they are globally.
Special Constituent Member
World Economic ForumSpecial Constituent Member
Jan. 2006 - Dec. 2012Cape Town, Western Cape, South AfricaInvited as a special constituent member of the World Economic Forum on Africa. Provided insights of the role of technology, FDI and entrepreneuship in development economies, and contributed to the Global Risks Assessment 2012 in support of the G20,
ILO Consultant
United NationsILO Consultant
Jan. 2009 - Dec. 2009Developent program focused on the CoopAfrica scheme. Working with the Unions and in particular the Coffee Unions to assess and develop Centres of Excellence. Consulting on export marketing and sales.
Operation Director
Intelligency LtdOperation Director
Nov. 1992 - Aug. 1999Printing, graphic arts and publishing focus technology marketing
Group Marketing Advisor
Martins Printing GroupGroup Marketing Advisor
Sep. 1991 - Sep. 1992Developed and implemented Marketing strategies for all companies in the group.
Software Engineer, Artificial Intelligence
Philips ElectronicsSoftware Engineer, Artificial Intelligence
Jul. 1990 - Jul. 1991Developed Artificial Intelligence expert systems in C. Maintained 'Phases' the Philips Electronics Fault Diagnosis system.

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