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Work Background
Live Oak CreativeFounder
Oct. 2017San Antonio, Texas Metropolitan Area
Newsworthy.aiFounder
Jan. 2022San Antonio, Texas Metropolitan Area
Cranberry OneChief Executive Officer (CEO)
Jun. 2008 - Oct. 2017San Antonio, Texas AreaSoftware development organization deploying expertise in content marketing and providing consultancy services for small to mid-sized business assisting with tools to promote personal and company brand to gain optimal visibility. Recent key launches Include: • liveoakcreative.com (Oct 2017): Providing agency framework to assist client organizations review strategy and platform before campaign execution in order to achieve online marketing and public relations campaign goals. • Blockchain Labs, LLC (2016): Created In response to identified potential for blockchain technologies in multiple market segments including intellectual property protection and content syndication. - priorthings.com (Jan 2017): First product release from Blockchain Labs designed to create a permanent record of prior art. Offers the ability to permanently register intellectual property in the blockchain and prove prior art ownership as of registration date. • Cranberry News Marketing, LLC (Oct 2015): Developed and launched a patent pending content marketing platform delivering short-form content through native ad units, and new metrics for measuring true cost per click. Assist companies, organizations and individuals build online exposure through content amplifications. Manage 7 staff members including sales, marketing, and client support. Decreased bounce rates by 60% while boosting click-through rates by over 400%
Tangible ExpressChief Executive Officer
Jan. 2006 - Dec. 2008Springville, UTSpearheaded and led operations for this company producing prototypes in a newly emerging 3D printing industry. Provided high-quality parts and fractional ownership of 3D printing and rapid prototyping equipment to manufacturers, design firms and additional companies. Built organization to 40 employees with a $500K/month budget. • Named “2007 Rapid Innovator of the year” by the Low-Volume Manufacturers Association.
PRWebFounder & Chief Executive Officer
Jan. 1997 - Dec. 2006Directed debt-free operations and bootstrapped this content marketing platform for press release visibility to a $28M exit. Led strategic planning, product development, software engineering, and business development activities. Maintained operational responsibilities for 35 employees, • Maintained overall management oversight for day-to-day operations including P & L responsibilities. Hired, trained and coached a team that transformed the entire newswire distribution industry by setting standards and best practices that sustained relevance for over 15 years. • Advanced newswire distribution industry development as first company to implement social media technologies and placing the emphasis for press release to online sources. • Negotiated and led the financing strategy for the sale of the organization to Vocus in 2006. Later merged with Cision and currently still in operation.
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