Austlink SydneyMarketing Director
Oct. 2019 - Apr. 2023SydneyAustlink Education Group is a leading education and migration consulting firm with over 15 years of experience in the industry, with offices across Australia, China and Malaysia. Austlink Education Group is also official representative of Australia's Group of Eight Universities such as University of Sydney, UNSW, University of Queensland, Monash University, University of Western Australia and all Universities in New Zealand etc. - Overlooked the Sydney, Guangdong and Kuala Lumpur’s offices’ overall operations and strategies - Developed training programs, workflow system for both counsellor and admission team
- Overlooked the business development strategies for the company, both onshore and offshore
- Manage client data and sales pipelines
- Manage multiple overseas and Australian educational cooperation projects - Responsible for Austlink Education Group's overall sales and marketing strategies
- Developed team to expand Austlink's recruitment diversity, in SEA and SA regions
- Overlooked and coordinated projects of articulation and transnational education programs for Australia institutions in China
- Develop and communicate marketing strategies with providers - Overlooked development of transnational education project for Australia and China institution Key Achievements - Grow departmental revenue by more than three times in three years in the midst of COVID
- Developed SA Sydney team and marketing strategies
- Improved conversion by more than 30% in the midst of COVID
- Initiated and facilitated several bilateral cooperative programs
- Involved in preparation of Marketing Deck preparation for providers from countries other than Australia
- Facilitated acquisition of New Zealand's operation