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Work Background
LeadG2Inbound Marketing and Sales Consultant
Dec. 2019Greater Atlanta AreaI work one-on-one with LeadG2 clients as a Lead Consultant to help develop and execute lead generation, sales enablement, content, and digital marketing strategies. This often also includes the use of HubSpot's marketing automation and CRM software. We help our clients increase visibility, generate new leads, nurture and convert existing leads, and develop thought leadership on personal and brand levels.
First and ThirdHead Of Marketing
Dec. 2018 - Dec. 2019Hermosa Beach, CADeveloped and implemented product marketing strategies for product releases, site launches, and our SaaS product, Apptics.io. Additionally, I handled lead funnel development, newsletter campaign management, and brand messaging.
My Brand TherapyMarketing Director, Founder
Jan. 2005 - Oct. 2018Greater Atlanta AreaDesigned, developed, and implemented brand and marketing strategies for consumer products, beauty & fashion concepts, including web applications, brand identity, and digital marketing. I also lead full-stack digital marketing campaigns and managed social media campaigns to achieve desired business results for clients. Recruited and managed client teams, and created and managed automated email marketing campaigns to deliver marketing content.
Safe-Guard ProductsQuality Assurance Associate | Manager
Feb. 2004 - Jan. 2011Greater Atlanta AreaManaged the Quality Assurance department, ensuring monthly deadlines were met for contract processing, and worked collaboratively with Accounting, Business Processing, and I.T. departments to deliver weekly and monthly closing schedules. Maintained pricing systems in the company's management database, successfully managed the online e-Contracting Program, and planned and led various internal projects, including audits, underwriter reconciliation, private label account setup, and rate pricing installation for corporate accounts such as BMW, Mercedes Benz, Maserati, and more.
G&K ServicesProduction Assistant/Supervisor
May. 1997 - Jun. 2001Greater Atlanta AreaProvided support to the production team, ensuring organization and meeting sales fulfillment deadlines for vendors while also delivering operational assistance to various departments, including front office, Human Resources, Sales, and Customer Service. Provided quality assurance, and production assistance, and supervised the customer Returns Department specifically for apparel production, ensuring the delivery of finished garments.
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