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Work Background
Griselda LabsFounder
May. 2023Los Angeles, California, United States
Career BreakCareer transition
Jan. 2023 - May. 2023
BambeePrincipal Product Manager
Jul. 2022 - Dec. 2022Los Angeles Metropolitan Area · On-site• Generated $100k monthly by introducing in-app Training as an add-on product
• Saved approximately 1,700 hrs/month of manual set up work by improving the internal Sales workflow for Training
• Boosted subscribers by 10% with a 33% workflow completion rate in 2 months by introducing a new plan for customers preparing to hire their first employee
• Created 4 new revenue streams to the Bambee platform with less than 3% churn by implementing credit-based purchasing in existing request workflows for new and existing customers
• Launched Payroll feature with 35% adoption after 2 weeks by introducing the ability for an employee to have multiple pay rates
ServiceTitanSr. Product Manager
Aug. 2019 - Feb. 2022Glendale, CA · Hybrid• Reduced support tickets by - 18% in 6 weeks using a/b testing and coordinating with a cross- functional team to introduce an in-app customer education experience
• Saved thousands in dev costs in 2 mos by empowering support teams to create internal diagnostic tools without requiring a developer, through the use of scripts and a headless CMS
• Onboard customers up to 10 times faster by creating self-service tools that allowed customers to reconcile data without the need of a Specialist
ADPSr. Product Manager
Aug. 2017 - Aug. 2019Pasadena, CA · On-site* 20% positive increase in new customers acquired by augmenting API-based shared platform for Cloud ERPs to connect to ADP business services (ie Payroll, Employment Tax)
* Reduced Sev-1 tickets by 50% by presenting on the customer experience and journey that lead to Executive buy-in for more resources * Acquired Hilton and maintained them on our platform by meeting with execs personally and using cross-functional collaboration to meet their needs
US Small Business AdministrationSenior Product / Project Manager
Feb. 2016 - Feb. 2017Washington D.C. Metro Area · On-site• Saved 30% through auditing and renegotiating contracts
• Coach an Agile transformation for 3 SCRUM teams consisting of fed employees and contractors
• Lead three separate migrations to Jira + Confluence, including configuration and admin duties
• Establish Agile ceremonies and SCRUM team composition for maximum program coverage
• Set team working agreements, such as Definition of Done and Definition of Ready
• Hold workshops on release > epic > story > task breakdown for BA’s and Product Owners
• Conduct user research, create personas and capture business requirements for SBA.gov
Zynx HealthSenior Product / Project Manager
Jun. 2015 - Feb. 2016Greater Los Angeles Area · On-site• Manage the execution of a road map consisting of multiple year-long initiatives
• Serve as Scrummaster to a team comprised of on and offshore developers and testers
• Coach Business Analysts on breaking down requirements, writing user stories and wireframing
• Coach Tech team to think customer-centrically and understand business value of their work
• Collaborate with Product team to flesh out and prioritize feature requirements and business cases
• Improve Product-to-Tech work flow processes to optimize development lifecycles • Assist Tech leadership with hiring needs, interviews, and team composition
LegalZoomProduct Manager (formerly Director of Projects, and Project Manager)
Jan. 2006 - Jun. 2015Greater Los Angeles Area · On-site* Generated ~$100k profit per month by redefining shipping as an optional product purchase on the Checkout page * Saved ~$150k annually in printing costs by designing and launching company’s first online “Document Center” to deliver customer documents in digital format * Deflected >150k calls per year and saved ~$450k per year by introducing a new Order Status experience with visualized fulfillment workflows and estimated delivery dates * Recuperated > $5M per year with creation of online self-service features that allowed customers to update payment, buy add-ons, expedite orders and renew subscriptions * Improved fulfillment process by 40% through revamping product questionnaires and automation
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