GroupMSenior Media Activation Executive
Feb. 2022 - Mar. 2023Gurugram, Haryana, IndiaWorked with Google as a client Worked with Samsung as a client - Experienced in working on Social Ads mangers platforms like Facebook, Twitter, LinkedIn, Snap ads business manager along with Google marketing platform.
- Delivered weekly commentary, tactical & strategic
presentations & post campaign analysis, including slide
design & client-facing presentations
- Developed tactical brief responses & created media plans
by defining in-platform audiences & forecasting audience
sizes, alongside the global planning team & client services
team
- Handled Social campaigns on Facebook/Instagram,
Twitter and Snapchat with a budget more than $3M for EMEA & APAC markets such as Germany, Turkey, Thailand, Indonesia, India for multiple products like Google Apps & Play - Daily optimization to ensure the campaigns are pacing at
100% & remove any terms or inventory which may lead to
lower ROAS or raise any brand safety flags