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Network Power<100 people
Roles
✔️100%
IT
🧑🔬100%
Engineer
Geos
🇬🇷100%
Greece
Work Background
Swiss Croatian Business AssociationBoard Member
Sep. 2021Zagreb, Croatia
Barry Callebaut GroupCountry Manager
May. 2021 - May. 2023Tel Aviv, Israel- Establish Company entity, Built new local team
- Open new customers, both focused on the big partnerships and or small projects in order to bring
strong growth according to Company budgets and plan
- Checking new potential production opportunities having in mind special market needs
- Building bridges with local community in order to sell more, produce innovative products (Kosher
varieties – collaboration with Rabi) Key Accomplishments:
✔️One year strong growth of +60% in volume vs previous year
Barry Callebaut GroupCountry Manager - group of countries
Mar. 2016 - May. 2021Zagreb, Croatia- Responsible for organizing sales and marketing activities in Food Service (B2B) market
- Close collaboration with R&D, Marketing department, Technical sales colleagues Key Accomplishments:
✔️Opened new customers, New RTM implementation – multi-distribution approach
✔️Growth 25% in volume average per year
Barry Callebaut GroupSales Manager - Gourmet Balkan States
Nov. 2012 - Mar. 2016Zagreb, Croatia- Managing Distributors and business partners in the Balkan States (total six countries – Croatia, Slovenia, Albania, Macedonia, Kosovo, and Montenegro)
- Handling three leading Barry Callebaut Global Brands (Callebaut, Cacao Barry, Carma, and Mona Lisa)
- Penetrated new markets for the Barry Callebaut brands: Croatia, Kosovo, Montenegro, Slovenia using 360° approach (finding new end customers and distributors, developing new sales channels, organizing technical and promo activities) Key Accomplishments:
✔️ Learned and adapted to different business and culinary cultures
✔️ Learned chocolate skills (tempering, making pralines, troubleshooting), that I can speak “same language” with chefs and decision-makers
✔️ In-depth research and analysis of the chocolate market and competition
✔️ Built business from the scratch
✔️ Built RTM - new distributors, direct customers found ✔️ Became “one-stop-address” for chocolate/pastry solutions
Nestle Adriatic Foods d.o.o.Sales Representative
Mar. 2010 - Nov. 2012Zagreb- Collaboration with Key Accounts on the central Croatian market (Zagreb – central Croatia)
- Recruiting / coaching / leading team of 8 Merchandisers on the field
- Developing strategy on the field together with KAM, ASM, and Merchandisers on a weekly / monthly basis
- Setting targets for the Merchandisers team and strategizing how to cover gaps and grow both the sales volume and the margin Key Accomplishments:
✔️ Growth in the central Croatian market (monthly volume turnover average 25mt) +8% per year
✔️ Doubled non-paid positions in stores
✔️ Created the best in class Merchandiser team in Croatia
✔️ The best implementation of the Brand "Dolce Gusto" launch in the Adriatic region (success story photo shown in Vevey HQ)
Nestle Adriatic Foods d.o.o.Various positions in Sales and Marketing
Nov. 2009 - Mar. 2010Croatia, ZagrebMerchandiser (implementation of Nestlé company standards) Promotion team lead Recruiting and Leading promotion team for Company (in-store samplings, outdoors) ✔️ Building excellent relationships with store managers (an essential skill for getting extra non-paid product positions in-store)
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