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Work Background
Head of Partnerships
PT. Kudapan Sehat Sejahtera BahagiaHead of Partnerships
Jul. 2023Lead brand, marketing, and partnership strategy to drive business growth and market visibility. Delivered 30% sales growth within first year through integrated campaigns and strategic partnerships. Established strategic collaborations to expand market reach and strengthen brand positioning.
Head of Leads Creation (Marketing)
GRATYO® GroupHead of Leads Creation (Marketing)
Jul. 2022 - Dec. 2022Jakarta, Indonesia
Head of Marketing
Gratyo Practical Business CoachingHead of Marketing
Jul. 2022 - Dec. 2022Led marketing and branding strategy to increase awareness and generate premium leads. Managed and developed marketing team to support business growth initiatives. Increased premium lead generation through targeted marketing and branding initiatives.
Head of Marketing (Consultant)
Plataran IndonesiaHead of Marketing (Consultant)
Sep. 2021 - May. 2022Jakarta, Indonesia
Head of Marketing Communications
Plataran IndonesiaHead of Marketing Communications
Sep. 2021 - May. 2022Developed & executed quarterly marketing strategy across hospitality and lifestyle business units. Increased brand awareness through integrated campaigns and strategic collaborations. Built partnerships with banks, airlines, media, and lifestyle brands to enhance brand equity.
GM Marketing Media Communication
Garuda IndonesiaGM Marketing Media Communication
Jan. 2021 - Nov. 2021Jakarta, Indonesia
GM Strategic Partnership
Garuda IndonesiaGM Strategic Partnership
Mar. 2020 - Dec. 2020
GM Branding Partnership
Citilink IndonesiaGM Branding Partnership
Dec. 2019 - Mar. 2020
Brand General Manager
Citilink (Garuda Indonesia Group)Brand General Manager
Nov. 2019 - Feb. 2020Launched #iWearLocalBrands campaign in collaboration with local brands within 3 months. Strengthened brand positioning through strategic partnerships.
Vice President of Marketing & Loyalty
Sriwijaya AirVice President of Marketing & Loyalty
Feb. 2019 - Nov. 2019Greater Jakarta Area, IndonesiaWorked at SJ as part of the task from Garuda Indonesia Group.
Vice President Marketing
Sriwijaya AirVice President Marketing
Feb. 2019 - Nov. 2019Led brand transformation initiatives to improve brand perception and digital presence. Launched integrated campaigns and digital innovations (e.g., virtual assistant, brand campaign). Established first-ever paid partnership programs and strategic collaborations.
GM Brand & Marketing Communication
Garuda IndonesiaGM Brand & Marketing Communication
Nov. 2018 - Jan. 2019
GM Digital Marketing Communication
Garuda IndonesiaGM Digital Marketing Communication
Dec. 2014 - Nov. 2018Greater Jakarta Area, Indonesia
Senior
Garuda IndonesiaSenior
Dec. 2014 - Nov. 2021Led brand communication, digital marketing, and strategic partnership initiatives across the national airline group.
Travel Consultant Leader
Valadoo.comTravel Consultant Leader
Jun. 2011 - Dec. 2014
Travel Manager
ValadooTravel Manager
Jan. 2011 - Jan. 2014Led production of Indonesia’s travel web series Jalan2 Men across 12 destinations, driving brand visibility and audience engagement. Developed curated travel programs and content concepts to enhance customer experience and product offering.
Senior Manager of e-Commerce Product
MojopiaSenior Manager of e-Commerce Product
Nov. 2009 - Sep. 2010
Commerce Manager
Mojopia (e-commerce: plasa dot com - it’s no longer exist)Commerce Manager
Jan. 2009 - Jan. 2010Scaled platform adoption with 1,000+ SMEs through nationwide onboarding and training.
Independent Travel Consultant
@SwankyTravelerIndependent Travel Consultant
Jan. 2005Jakarta, Jakarta, Indonesia
Travel Consultant
Swanky Traveler (Independent)Travel Consultant
Jan. 2005Designed premium travel experiences for high-profile clients and group tours. Led international blogger campaigns in collaboration with Ministry of Tourism. Partnered with lifestyle brands across travel, fashion, and F&B industries.
Manager of Client Services
PT. The Nielsen Company IndonesiaManager of Client Services
Aug. 2003 - Oct. 2009Greater Jakarta Area, Indonesia
Client Services Manager
Nielsen IndonesiaClient Services Manager
Jan. 2003 - Jan. 2009Delivered strategic market insights for major clients (Unilever, Danone, Kalbe, Heinz ABC). Managed key accounts and long-term client relationships.
IT Helpdesk
SATELINDOIT Helpdesk
Aug. 1999 - Jul. 2001Greater Jakarta Area, Indonesia
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