Mark Ford

Chief Financial & Operations Executive @Equate Advisory

M&A ExpertTax ProfessionalCOOAdvisorCFOFinanceC-level ExecutiveBusiness OwnerStartup FounderInvestor & VC

Strategic CA(SA) and founder with 15+ years’ experience scaling businesses, leading turnarounds, and raising significant capital across startups, distressed companies, and listed-group environments. Founded and grew Equate Group into a multi-service platform serving 150+ clients while launching a private credit fund. Operated as CFO with full COO-level responsibility — building systems, driving sales strategy, internationalising operations, and securing million+ in funding rounds. Excels at financial discipline, operational transformation, complex deal structuring, cross-functional leadership, and people development under pressure. Proven board-ready executive with strong governance, risk, and ESG exposure. Passionate coach and mentor who builds high-performing teams and cultures. Seeking COO or senior executive role in a larger organisation to apply entrepreneurial rigour and operational expertise at scale.

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Work Background

Chief Financial Officer

Response24 InternationalChief Financial Officer

Oct. 2023London Area, United Kingdom

Non Executive Director

Equate GroupNon Executive Director

Jun. 2015GautengSpecialising in entities which are experiencing financial difficulty, and need advice with flexible payment terms. Entrepreneurs contact us for Business Plan preparation and Financial Assistance! Full Accounting Function and Strategy Advice. www.equategroup.co.za

Group Financial Accountant

Dasy GroupGroup Financial Accountant

Jun. 2014 - Jun. 2015SteeledaleFMCG business.

PE Trainer

Maragon High SchoolPE Trainer

Feb. 2014 - May. 2014Ruimsig

Financial Consultant

Prestige PersonnelFinancial Consultant

Oct. 2011 - Jul. 2013Randburg

Financial Manager

Nashua NorthFinancial Manager

Aug. 2011 - Jan. 2014Randburg, Johannesburg

Senior Accountant

Deloitte CanadaSenior Accountant

Jan. 2011 - Mar. 2011Winnipeg, Canada AreaClient Exposure: Hudbay Minerals Inc.

Trainee Accountant

Deloitte South AfricaTrainee Accountant

Jan. 2008 - Dec. 2010Woodlands Office Park, Woodmead, JohannesburgMurray & Roberts Holdings (Head Office) Anglo Coal Cinqpet Plastic Moulding Nu Metro Entertainment Ellerines Holdings

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