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Work Background
Country Manager
Razer Inc.Country Manager
Apr. 2022İstanbul, TürkiyeLeading Razer’s full commercial operation in Turkey, including Sales, Marketing, Distribution, and E-commerce. • Own P&L responsibility and market strategy • Manage key retail & marketplace partners (Vatan, MediaMarkt, Teknosa, e-commerce, Subdealers and Gaming resellers) • Drive go-to-market execution and pricing strategy • Build distributor and channel ecosystem • Lead local brand positioning and growth initiatives Responsible for scaling Razer’s presence in a high-inflation, highly competitive market while balancing premium brand positioning and profitability
Sales Director (Turkey & MEA)
Monster NotebookSales Director (Turkey & MEA)
Mar. 2021 - Mar. 2022İstanbul, TürkiyeResponsible for ( Brand Stores, Retail, Online, Ecommerce) in Turkey & MEA with team of 42 team mates
Head of Sales  (Retail, E-commerce)
Samsung ElectronicsHead of Sales (Retail, E-commerce)
Apr. 2020 - Dec. 2020İstanbul, Türkiye• Responsible for Sell-in Revenue of Company with IT & Mobile & Wearables and Accessories business unit • Experienced in Retail and online strategy and growth, Retail supply chain management, strategy implementation and operations, go-to-market strategy • Managed Retail & B2C channels with a team of 8 sales managers and their respective staff (approximately 300 field Employees)
Consumer & Retail Sales Manager
AppleConsumer & Retail Sales Manager
Mar. 2013 - Apr. 2020İstanbul• Responsible for Retail (online-offline) & Consumer business with all Apple lineup. • Develop strong relationship with partners and C-level engagement • As a member of Apple Pan-european team, responsible for Strategic Projects and implementation of these projects in Turkey
Senior Key Account Manager
PanasonicSenior Key Account Manager
Oct. 2009 - Mar. 2013Kadıköy, Istanbul, Türkiye
Account Manager (International Key Accounts)
Sony EuropeAccount Manager (International Key Accounts)
Feb. 2008 - Oct. 2009Kadıköy, Istanbul, Türkiye
Customer Executive
UnileverCustomer Executive
Jun. 2004 - Aug. 2007İstanbul, Türkiye• Responsible for 3 cities and major distributors. • Manage Key accounts in HoReCa • Growth new business channels.
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