Razer Inc.Country Manager
Apr. 2022İstanbul, TürkiyeLeading Razer’s full commercial operation in Turkey, including Sales, Marketing, Distribution, and E-commerce. • Own P&L responsibility and market strategy
• Manage key retail & marketplace partners (Vatan, MediaMarkt, Teknosa, e-commerce, Subdealers and Gaming resellers)
• Drive go-to-market execution and pricing strategy
• Build distributor and channel ecosystem
• Lead local brand positioning and growth initiatives Responsible for scaling Razer’s presence in a high-inflation, highly competitive market while balancing premium brand positioning and profitability