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Work Background
Vitality GlobalSenior Marketing Manager
Jan. 2021 - May. 2025Led marketing strategy, project delivery, and communication development in collaboration with international insurance partners, ensuring consistent and effective execution of the Vitality brand across global markets.
Discovery LimitedVitality Global Marketing Manager
Aug. 2018 - Jan. 2021Johannesburg Area, South AfricaTransitioned from Marketing Services into a global-facing role at Discovery, supporting international markets through both strategic marketing and relationship management. Collaborated with key partners including John Hancock (US), Manulife (Canada), Sumitomo Life Insurance (Japan), and Ping An (China), fostering a culture of knowledge sharing and brand alignment across territories. Enabled hands-on engagement with the Vitality brand at a global scale.
Discovery LimitedDiscovery Vitality: Marketing Manager
Sep. 2012 - Jul. 2018SandtonOversaw strategic marketing and communications for high-profile product launches and initiatives, including Vitality Purple, Vitality Move, VitalityMobile, Team Vitality and myrun. Led end-to-end planning and execution of major campaigns and events such as the Discovery Vitality Summit, parkrun, the Vitality Schools Programme, Vitality Baby, the Kids programme and various special activations.
Discovery LimitedDiscovery Vitality: Marketing Consultant
Jun. 2011 - Sep. 2012Johannesburg Area, South AfricaManaged member communications and led targeted campaigns for initiatives including the Vitality Schools Programme, Bankmed and Discovery Baby, alongside various ad hoc marketing projects.
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