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Work Background
FINANCE DIRECTOR & SHAREHOLDER
Foodie GroovyFINANCE DIRECTOR & SHAREHOLDER
Aug. 2025 - Apr. 2026Mexico CityStarted reengineering administrative and financial processes to cope with company growth and eliminate manual legacy practices. Reduced payables and fiscal debt by 50% by prioritizing operating cash needs and reallocating incremental income toward growth.
FINANCE HEAD LACDM & MEXICO
General MillsFINANCE HEAD LACDM & MEXICO
Nov. 2024 - Aug. 2025Mexico CityProposed and implemented a simplified Budgeting and Forecasting process leveraging consolidation tools, reducing IPT cycle to 2 weeks. Implemented financial analysis tools for new product launches aligned with distributor results. Developed a unified financial methodology consolidating multi-brand strategies into a single performance view.
FINANCE DIRECTOR
Artsana MexicoFINANCE DIRECTOR
Mar. 2020 - Nov. 2024Mexico CityLed intercompany debt capitalization, reducing exposure by USD 17M and mitigating FX risk. Implemented new labor regulations by eliminating outsourcing and leading full personnel insourcing and integration. Led logistics tender with external consultants, achieving 12% cost reduction in 3PL operations. Established and enforced controls over Revenue, Margin and Expenses to protect results in adverse environments.
FINANCE DIRECTOR
Mezcal AmarásFINANCE DIRECTOR
Feb. 2019 - Feb. 2020Mexico CityDeveloped strategic financial projections supporting operational excellence and capital raising. Built agave plantation financial model based on global demand growth. Led accounting and fiscal restatement for 2017–2019 including audit and ERP implementation in under 4 months.
SENIOR FINANCIAL PLANNING MANAGER
Zoetis MexicoSENIOR FINANCIAL PLANNING MANAGER
Oct. 2016 - Jan. 2019Mexico CityLed global financial reporting standardization reducing reports to three core dashboards, generating over USD 100K in efficiencies. Improved markup accuracy and corrected USD 2M impacting regional profitability.
CONTROLLING & FP MANAGER
Osram / LedvanceCONTROLLING & FP MANAGER
Sep. 2015 - Oct. 2016TultitlánFinance lead for carve-out process ensuring smooth transition and 95% accuracy in financial statements. Developed Standard Margin BI report enabling profitability analysis by market (98% accuracy).
FP&A MANAGER
Pfizer / Zoetis MexicoFP&A MANAGER
May. 2012 - Apr. 2015Mexico CityKey finance lead in Pfizer Animal Health divestiture into Zoetis, ensuring continuity and stabilization. Led SOX implementation achieving 100% compliance.
FP&A JR MANAGER
Kraft Foods MexicoFP&A JR MANAGER
Aug. 2011 - May. 2012Mexico CityFinancial leader of multi-functional team implementing VAT-driven price increases.
FP&A Analyst
Pfizer MexicoFP&A Analyst
Aug. 2011 - Aug. 2011Mexico City
Finance Trainee / Accounting Analyst
SC Johnson & Son MexicoFinance Trainee / Accounting Analyst
Jan. 2007 - Dec. 2006Mexico City
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