PT SHOPEE INTERNATIONALMarketing Specialist
Apr. 2022 - Feb. 2024Indonesia, JakartaAnalyze consumer habits, trends, and competitor activities to refine strategies.
Plan, execute, and monitor marketing campaigns across digital and traditional channels.
Coordinate with creative teams to produce promotional materials, marketing collateral, and social media content.
Analyze campaign performance metrics (ROI, conversion rates) and prepare marketing reports.
Build and maintain brand awareness through effective marketing campaigns.