General MotorsCadillac Brand Lead, Human Interface Design
Sep. 2018 - Oct. 2025Warren, MI- Established & governed infotainment design standards across flagship programs (Lyriq, Escalade IQ, Celestiq), ensuring quality from concept through post-launch
- Defined cross-brand global theming strategy & governance to enable scalable, dynamic theme changes in-vehicle
- Set design direction by aligning brand vision, product strategy, & execution standards across the Cadillac infotainment experience
- Developed & evolved the Cadillac Design System to ensure consistency, scalability, & regulatory compliance
across all UI surfaces
- Authored documentation, best practices, & training to support product strategy, software implementation, and validation to reduce defects
- Led design reviews, prioritization, & final quality assurance across complex, multi-surface deliverables
- Partnered with product, engineering, & executive stakeholders on release planning, validation strategy,
& defect resolution
- Championed user-centered, accessible design within technical, safety, & regulatory constraints
- Collaborated with engineering to produce & validate high-fidelity prototypes for in-vehicle & bench testing
- Influenced product strategy by identifying systemic UX gaps & shaping platform-level solutions across programs
- Led cross-team collaboration with program partners to enable earlier vehicle reviews & reduce defects