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Work Background
Marketing Manager
PepsiCoMarketing Manager
Sep. 2022TurkeyLeading Snacks and Beverages portfolio's consumer loyalty programs & brand partnerships agenda along with business ownership of PepsiCo Turkey's own consumer engagement platform KazandıRio's consumer facing developments.
Senior Brand Manager
PepsiCoSenior Brand Manager
Sep. 2021 - Sep. 2022TurkeyResponsible for total Snacks and Beverages portfolio's consumer promotion & brand partnerships agenda and business owner of PepsiCo Turkey's own consumer engagement platform KazandıRio's consumer promotion related developments.
Senior Brand Manager & Product Owner
PepsiCoSenior Brand Manager & Product Owner
Mar. 2019 - Oct. 2021Istanbul, TurkeyHead of Business Partnerships & Consumer Promotions for Beverage brands Addition to previous responsibilities, developing and managing PepsiCo’s pioneering consumer engagement & promotion mobile application KazandıRio.
Consultant & Shareholder
Partymag Pay - Bilet al, Öde, KazanConsultant & Shareholder
Mar. 2018Party more, pay less! PartyMag connects you with events that suit your mood & gets you discounted access.
Brand Manager
PepsiCoBrand Manager
Sep. 2015 - Feb. 2019Business Partnerships & Consumer Promotions Managing PepsiCo Beverage brands' consumer promotion campaigns, along with partnership projects and digital promotion campaigns for all Beverage & Snacks brands. Worked close with brands to supper delivering their business targets by developing intercompany or internal co-branded equity campaigns or consumer promotions.
Senior Assistant Brand Manager
PepsiCoSenior Assistant Brand Manager
May. 2013 - Aug. 2015Business Partnerships & Digital Consumer Promotions Managed Pepsi’s digital promotion platform, simulatenously executing 30+ partnership campaigns (THY, Turkcell, Vodafone, TurkTelekom, Opet, Trendyol, Peak Games, Mynet, Bilyoner, Burger King, Riot Games and many more leading ones) supporting Pepsi products with added value & receiving yearly 40+ million participations.
Assistant Brand Manager
PepsiCoAssistant Brand Manager
May. 2011 - Apr. 2013Lipton Ice Tea NPD launch & tracking, Sampling&Activation Roadshow coordination, execution, Digital campaign development and execution, Instore activities planning and execution, Communication campaign (TVC, radio, digital, outdoor) planning, controlling and execution, Directly reported to Marketing Manager and communicated closely with regional Business Director due to strategic position of Turkish market.
Franchise Owner
DRY CAR CAREFranchise Owner
Apr. 2010 - Sep. 2010Bebeköy MACNano-technologic, dry, mobile, vehicle cleaning
Marketing Intern
Doğuş OtomotivMarketing Intern
Jul. 2009 - Jul. 2009Istanbul, Turkey
Customer Relations Intern
Borusan LojistikCustomer Relations Intern
Aug. 2008 - Aug. 2008Istanbul, Turkey

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