GRIZLYManažer marketingu
Jul. 2024ČeskoOnline retailer focused on nuts, dried fruit and healthy food with customers across Central and Eastern Europe. Responsible for marketing initiatives focused on brand growth and sales campaigns across multiple CEE markets (CZ, SK, PL, HU, RO), covering brand communication, campaign planning and product launches. My work combines brand marketing, performance marketing and product launches in an e-commerce environment. Key responsibilities: • Marketing operations team lead • Budget alocation • planning and execution of marketing campaigns and sales promotions across multiple channels • product launches and go-to-market support communication • brand communication and creative direction • coordination of marketing activities across CEE markets (CZ, SK, PL, HU, RO) • cooperation with performance, design and brand/content teams • preparation of campaign concepts, messaging and marketing materials • brand communication and campaign messaging