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Work Background
HER Incubator, Inc.Alum
Dec. 2021 - Mar. 2022New York CityHER Incubator addresses the institutional funding gap blocking female founders’ access to investor capital, and fuels their business growth with the necessary knowledge and investor network that they deserve.
Iguatemi S.A.Creative Consultant & Head of Content Iguatemi Talks Conference
May. 2019New York, United States
Iguatemi S.A.Head of Content, Creator & Executive Producer — Iguatemi Talks Fashion Conference
May. 2019New York, United StatesCreated and launched Iguatemi Talks Fashion from inception, now the largest and most prestigious fashion conference in Latin America. As Head of Content and Executive Producer, lead all international creative strategy, content, and programming in close collaboration with global fashion leaders, media partners, and Iguatemi's CEO and marketing team. Oversee international communications, PR strategy, guest relationships, and high-profile brand partnerships on behalf of the group. Coordinate an international team of consultants to execute the company's global communications strategy.
MatriarkFounder
Apr. 2018New York, New York
MatriarkFounder — Matriark Media
Apr. 2018Hamptons, NYMatriark is a multimedia platform at the intersection of luxury lifestyle and women's wealth and wellbeing. Through a thriving weekly newsletter, intimate salons, and curated pop-up brand activations, Matriark creates space for women to live beautifully and thrive fully, covering the topics that matter most, from finance and wellness to creativity and style. Matriark also champions and hosts women-owned luxury and premium brands, connecting them with a discerning, engaged community of women with real influence and real lives.
MatriarkFounder & Fashion Director — Matriark Boutique
Apr. 2018 - Jan. 2025New York, New YorkFounded and operated a highly curated luxury multi-brand boutique in the Hamptons, NY, serving an ultra-high-net-worth clientele for five years. Applied 20+ years of luxury buying, merchandising, and brand strategy expertise to build a distinctive retail destination in one of the most competitive and discerning luxury markets in the United States. Championed women- and LGBTQI+-owned brands alongside established luxury names, offering a curated edit that reflected both deep market knowledge and a strong editorial point of view.
Iguatemi S.A.Member Retail Board
Jan. 2015New York, United States
Iguatemi Empresa de Shopping CentersHead of Communications and Intl PR
Jan. 2015 - May. 2019New York City
Iguatemi S.A.Retail Board Member — iRetail and Iguatemi 365 (Iguatemi Group)
Jan. 2015New York, United StatesRetail board member advising Iguatemi 365, Iguatemi Ecomerce platform, and iRetail, Iguatemi Group's luxury brand retail division representing LOEWE, Balenciaga, Birkenstock, Christian Louboutin, Golden Goose, Goyard, Polo Ralph Lauren, Diane von Furstenberg, and Vilebrequin in Brazil. Provide strategic counsel on brand relationships, international market positioning, merchandising strategy and high-level business development initiatives for one of Latin America's premier luxury retail conglomerates.
Iguatemi S.A.Head of International Communications & PR
Jan. 2015 - May. 2019New York CityResponsible for all international partnership, creative initiatives, and PR strategy. Executive producer of all international events. Steward of creative communication, branding & image for Iguatemi Group's international liaisons.
Iguatemi Empresa de Shopping CentersHead Of Retail (iRetail - Diane von Furstenberg, Goyard, POLO Ralph Lauren Brazil)
Nov. 2009 - Jan. 2015New York City
Iguatemi S.A.Head Of Retail (iRetail - Diane von Furstenberg, Goyard, POLO Ralph Lauren Brazil)
Nov. 2009 - Jan. 2015New York CityLed all operations for iRetail, Iguatemi's luxury brand retail division, with full P&L responsibility across Christian Louboutin, Diane von Furstenberg, Goyard, Lanvin, and Polo Ralph Lauren in Brazil. Managed a team of 50+ across sales, marketing, buying, merchandising, HR, and finance. Negotiated licensing and joint venture agreements directly with brand headquarters. Drove buying strategy, Open to Buy planning, sales forecasting, and EBITDA targets across all brands. Oversaw all marketing, PR, events, and brand communications in partnership with local agencies. Served as primary liaison between each brand's international headquarters and the Brazilian operation, ensuring brand DNA integrity while optimizing for local market requirements and customer expectations.
Tiffany & Co.Head Tiffany & Co. Brazil
Jan. 2008 - Nov. 2009Sao Paulo, BrazilLed all aspects of Tiffany & Co.'s Brazil operations — sales, marketing, PR, finance, HR, and retail operations. Restructured company operations to align with global strategy and brand culture. Partnered with Tiffany headquarters to adapt merchandising strategies to the local market without compromising brand DNA. Spearheaded transformational shifts in training and culture with a focus on excellence and integrity. Invigorated brand presence in Brazil through creative events and high-profile partnerships.
ABC Carpet and HomeVP Buying & Merchandising
Jan. 2005 - Jan. 2008New York CityLed buying and merchandising across a wide portfolio of categories including home accessories, bedding, lighting, tabletop, jewelry, apparel, kids, and specialty partnerships — working directly with the Founder on creative programming, vendor development, and visual merchandising strategy to bring the brand's distinctive aesthetic vision to the sales floor.
Ralph LaurenDirector Buying & Merchandising
Jan. 2003 - Jan. 2005New York CityResponsible for Men's Accessories merchandising, inventory management, and planning across all Polo Ralph Lauren outlet locations.
Urban Outfitters, Inc.Buyer
Jan. 1998 - Jan. 2003PhiladelphiaFull buying responsibility across gifts, stationery, books, media, novelties, men's accessories, and footwear. Managed product development, trend forecasting, inventory management, merchandising, and open-to-buy across multiple categories.
Far Village, Inc,Marketing Manager
Jan. 1996 - Jan. 1998Los AngelesResponsible for all marketing initiatives with boutiques around the US, and for the company's marketing and sales events such as trade shows.
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