HouseriverContent Marketing Lead
Jul. 2023 - Dec. 2024United States, DelawareLed content strategy across blogs, campaigns, and educational finance content, driving 580% growth in audience reach
Created high-conversion content simplifying trust funds, savings, and wealth-building for everyday users
Wrote and executed storytelling-driven campaigns that contributed to $10,000+ in AUM growth
Developed SEO and inbound content systems to attract, educate, and convert users
Collaborated with product teams to align content with user behavior and financial decision-making