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Work Background
Commercial Director
Ditta GraceffaCommercial Director
Nov. 2024 - Nov. 2025BelgiumCommercial Director – Ditta Graceffa 🇧🇪 Belgium | 🇮🇹 Italian Brands | 🇪🇺 Retail & Distribution Since 2024, I’ve been leading the commercial strategy at Ditta Graceffa, exclusive distributor of premium Italian brands in Belgium. With nearly 60 years of history, the company brings the best of Italy to Belgian & Luxemburg retailers through a curated portfolio of iconic products and a multi-channel distribution model (central & direct). 🎯 My role includes: • Joined business plan with key retailers (Colruyt, Carrefour, Delhaize, Intermarché…) • Building go-to-market strategies for our flagship brands • Managing our field sales force and driving sell-out performance • Optimizing pricing, visibility and promotional investment 🛒 Categories covered: pasta, sauces, pestos, coffee, biscuits, aperitivo, olive oil, home & body care 🌟 Exclusive brands: Saclà, Felce Azzurra, Mulino Bianco, Kimbo, Garofalo, Granforno, Myspritz,... Driven by a passion for Italian excellence, I connect brand owners and local retailers to create long-term, profitable growth in the Belux FMCG landscape.
Business development & Partnership project lead
RENO+Business development & Partnership project lead
Nov. 2024 - May. 2025Zaventem, Région flamande, BelgiqueActing up as business development lead within the Reno+ Phase 2 development initiative, a publicly funded project aimed at creating a "One-Stop Shop" (OSS) solution for private housing renovations. This role focuses on driving the massification of renovations by connecting multiple stakeholders, streamlining operations, and ensuring alignment with European climate goals.
Business development consultant
RENO+Business development consultant
Nov. 2024 - May. 2025Zaventem, Région flamande, BelgiqueActing up as business development lead within the Reno+ Phase 2 development initiative, a publicly funded project aimed at creating a "One-Stop Shop" (OSS) solution for private housing renovations. This role focuses on driving the massification of renovations by connecting multiple stakeholders, streamlining operations, and ensuring alignment with European climate goals.
Managing Partner a.i
HPR AcademyManaging Partner a.i
Sep. 2024 - Jun. 2025Brussels Metropolitan AreaAs a specialized service agency dedicated to empowering recruitment and consulting firms. Our first flagship solution is an innovative platform designed to transform the way teams learn and perform: Our HPR Academy empower recruiters and business developers to unlock peak performance and drive consistent, predictable success. Our cutting-edge digital platform combines gamified, interactive learning with hands-on coaching from industry experts. This dynamic approach not only accelerates team readiness but also delivers world-class training at a fraction of the usual cost. With HPR Academy, your teams won’t just learn—they’ll excel, delivering results that set your business apart. ➡️ Find out more: www.hpracademy.com At HPR Academy, we empower Recruiters and Business developers to achieve high performance and predictable success. Our innovative digital platform offers a gamified and interactive learning experience, combined with direct, hands-on coaching from seasoned professionals. This unique approach enables us to deliver top-tier training at a fraction of the cost, ensuring your teams hit the ground running and consistently perform at their best. ➡️ Learn more https://www.hpracademy.com
Managing Partner
HPR AcademyManaging Partner
Sep. 2024 - Jun. 2025Bruxelles et périphérieAs a specialized service agency dedicated to empowering recruitment and consulting firms. Our first flagship solution is an innovative platform designed to transform the way teams learn and perform: Our HPR Academy empower recruiters and business developers to unlock peak performance and drive consistent, predictable success. Our cutting-edge digital platform combines gamified, interactive learning with hands-on coaching from industry experts. This dynamic approach not only accelerates team readiness but also delivers world-class training at a fraction of the usual cost. With HPR Academy, your teams won’t just learn—they’ll excel, delivering results that set your business apart. ➡️ Find out more: www.hpracademy.com At HPR Academy, we empower Recruiters and Business developers to achieve high performance and predictable success. Our innovative digital platform offers a gamified and interactive learning experience, combined with direct, hands-on coaching from seasoned professionals. This unique approach enables us to deliver top-tier training at a fraction of the cost, ensuring your teams hit the ground running and consistently perform at their best. ➡️ Learn more https://www.hpracademy.com
Business Partner
Fusion ExecutiveBusiness Partner
Aug. 2023 - Nov. 2024Brussels, Brussels Region, BelgiumOur approach delivers speed and future-proofness. We fuse four crucial ingredients for success: ✅ Candidate-Centered and Highly Targeted Sourcing Method 🎯 Multi-Dimensional Screening Method with Scientifically Supported Assessment Instruments 🔝 Exceptional Candidate Journey Connecting with Your Employer Brand 🤝 Coaching Track for Maximum Impact and Onboarding You get What You Deserve: ✔️ A Future-Proof Approach to Hiring ✔️ Science-Backed Multi-Dimensional Screening Process ✔️ Access to Hard-to-Reach Hidden Talent Pools and Top Candidates ✔️ Personalized Attention, Impactful Content, and Active Support ✔️ Experienced Consultants with Deep Industry Knowledge and Expertise ✔️An Enthusiastic and Supportive Partner Enhancing Your Employer Brand Want to know more? www.fusionexecutive.be
Fractional/Interim Sales Leader · Sales & Business Development · Key Accounts · Leadership Coaching
Steve Skills | Niche Recruitment AgencyFractional/Interim Sales Leader · Sales & Business Development · Key Accounts · Leadership Coaching
Feb. 2023 - Jun. 2023Brussels
Head of Business Development
Steve Skills | Legal Talent AgencyHead of Business Development
Feb. 2023 - Jun. 2023Brussels Metropolitan Area
Interim Manager | Sales & Marketing Consultant | Key Account Manager | Leadership Development Expert
EnergizeInterim Manager | Sales & Marketing Consultant | Key Account Manager | Leadership Development Expert
Feb. 2023Brussels, Brussels Region, BelgiumEmpowering Organizations through Sales Excellence, New Business Development, Marketing Innovation, and Leadership Development 🌟 About Me: I am a quadrilingual business professional with over 16 years of experience in B2B and consumer goods industries. My passion is transforming organizations by aligning sales strategies with dynamic market demands, fostering innovative marketing, and driving both leadership development and new business growth. 🚀 With diverse experience across multiple sectors, I help businesses expand their reach, optimize sales, and build robust leadership teams. How I Can Help: -Sales Optimization: 📈 Boost sales performance with tailored team assessments, coaching programs, and effective key account management strategies. -New Business Development: 🚀 Identify growth opportunities and develop strategic plans to enter new markets, forge partnerships, and expand client bases. -Marketing Innovation: 🎨 Elevate market presence and brand impact with creative sales and marketing strategies tailored to your target audience. -Leadership Development: 🌱 Foster a culture of excellence with transformative leadership coaching, stakeholder engagement, and change management. What You Will Experience Working With Me: -Human-Centric: 🤝 Placing people at the heart of every decision to build a positive, inclusive culture. -Strategic & Pragmatic: 🛠️ Delivering clear, actionable solutions to achieve tangible results. -Collaborative & Transparent: 💬 Building success through open communication, trust, and partnership. -Energetic & Optimistic: ⚡ Inspiring teams with positivity, resilience, and a relentless drive for achievement. -Fun & Engaging: 🎉 Ensuring the journey is as rewarding as the destination through meaningful experiences. Motto: "Energize and Empower by Learning, Sharing, Advising, and Challenging the Status Quo." 🌍
Country Manager
DIMCountry Manager
Jul. 2021 - Oct. 2022Zaventem
Field Sales Manager Belux
DIMField Sales Manager Belux
Jan. 2021 - Jul. 2021Belgique
Key Account Manager
DIMKey Account Manager
Jan. 2020 - Jul. 2021Brussels Metropolitan Area
Key Account Manager Retail
DIMKey Account Manager Retail
Jan. 2020 - Jan. 2021Zaventem, Belgium
National Key Account Manager (Hospitality - Petrol - Convenience)
JDE Peet'sNational Key Account Manager (Hospitality - Petrol - Convenience)
Sep. 2018 - Jan. 2020Brussels, Brussels Capital Region, Belgium
Regional Account Manager SME
JACOBS DOUWE EGBERTSRegional Account Manager SME
Apr. 2017 - Sep. 2018Belgium
Founder
Happiness C&CFounder
May. 2015 - Apr. 2017Europe
Key Account Manager Bosch
BSH Home Appliances GroupKey Account Manager Bosch
Jun. 2012 - Jun. 2015Brussels Area, Belgium
Senior Recruitment Consultant Consumer Goods / Retail
Batenborch InternationalSenior Recruitment Consultant Consumer Goods / Retail
Oct. 2008 - Jun. 2012Vilvoorde Peutie, Flandre, Belgique
Key Account Manager Instore Media
Mood MediaKey Account Manager Instore Media
Nov. 2007 - Oct. 2008
Account Executive
Havas Creative NetworkAccount Executive
Jul. 2006 - Nov. 2007
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