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Work Background
The Ritz-Carlton Yacht CollectionSenior Product Manager, Digital Products
Jul. 2025Fort Lauderdale, Florida, United StatesLeading 2.0 overhaul of digital booking and guest platforms; enhancing pre-cruise, onboard, and guest service experiences for a luxury travel brand. Collaborating across marketing, design, and development to deliver an elevated user journey.
DIRECTVSenior Product Manager, Delivery Management
Jan. 2025 - Oct. 2025Los Angeles Metropolitan AreaLeading the technical separation of DIRECTV from AT&T across billing, CRM, and backend systems. Collaborating with engineering, legal, and business stakeholders to ensure continuity and compliance.
ResideoSenior Product Manager, Consumer Apps & Services
Aug. 2023 - Jan. 2025Golden Valley, Minnesota, United StatesOwned Resideo’s first suite of direct-to-consumer offerings spanning life safety, HVAC, energy, and video. Built app infrastructure, support systems, and D2C acquisition funnel from the ground up. Created business model and 10-year forecast; pitched product vision to C-level. Led partnership integrations with leading service providers for real-time safety monitoring.
DIRECTVSenior Product Manager, Product Marketing, Customer Acquisition & Offers
Dec. 2022 - Jan. 2024Los Angeles, California, United StatesLed end-to-end execution of the HBO Max rebrand and pricing initiative. Owned analysis, stakeholder alignment, and launch of all promotional offers across DIRECTV Stream.
SmartRentSenior Product Manager, Core Platform
Jul. 2021 - Jul. 2022RemoteOwned the Community Manager Platform (Smart Home, WiFi, Mobile, Tours), responsible for >90% of company revenue. Managed 3 PMs and led collaboration with 15+ engineers to support 750K+ installed units. Delivered new monetization strategies and feature roadmap, driving user engagement and platform scalability. Led cross-functional coordination between design, marketing, and client success.
DIRECTVSenior Product Manager, IT & Engineering, Billing Infrastructure
May. 2020 - Jun. 2021Los Angeles Metropolitan AreaProduct Owner for AT&T TV / DIRECTV STREAM's Primary Billing System. Built agile intake and prioritization processes to align product, engineering, and release teams. Launched new regression testing protocol and stakeholder feedback loops to enhance platform stability.
AmazonRing - Senior Product Manager
Apr. 2018 - Aug. 2019Greater Los Angeles AreaScaled Accessories business to $20M+ in annual revenue with no paid media; optimized SKUs, packaging, and bundling to boost margin and reduce CX costs. Created and launched the “Works with Ring” ecosystem integration program, onboarding top-tier partners like Sonos, Schlage, and Philips. Developed and launched Ring.com’s third-party device marketplace with 20+ integrated products. Wrote Product Requirement Documents (PRDs) and Amazon-style PR/FAQs for new initiatives — including a CV-based subscription tier escalated to Jeff Bezos. Managed all phases of product lifecycle for accessories: vision, sourcing, design, manufacturing (Taiwan), and global rollout. Oversaw internal alpha testing, collaborating with engineering teams in Ukraine and supply chain teams for launch success. Led RFP and engagement with leading industrial design firms (IDEO, Frog, Lunar) for Ring Alarm redesign. Partnered with Mobile App and Design teams to align hardware innovation with software ecosystem evolution. Served as the de facto Product Marketing lead during a period of rapid scaling, owning positioning and sales enablement.
AmazonRing - Senior Product Development & Special Projects Lead
May. 2017 - Apr. 2018Greater Los Angeles AreaPartnered closely with Product Managers to implement product vision and maintain customer obsession through the full development lifecycle. Led and grew Ring’s Accessories business from early-stage to global scale; launched 20+ accessories enhancing device functionality and user experience. Defined and executed the global business strategy and operating plan for the Accessories vertical. Captured and communicated detailed business requirements, producing product specs and architectural documentation across product stages. Managed trade-offs between cost, customer experience, and feature scope to drive product-market fit. Supported GTM efforts across ecommerce, retail, and marketing to ensure merchandise visibility and sales alignment. Drove operational and engineering milestones to align accessory launches with major device rollouts. Conducted competitive analysis and research as a domain expert in Smart Home/Security, contributing to roadmap evolution and market positioning.
NYU Stern School of BusinessGraduate Fellow, Exponential Technologies
Dec. 2016 - May. 2017New York, United StatesW.R. Berkley Innovation Lab Where Ideas Never Sleep We help teachers, students, executives and entrepreneurs invent the future of business.
iDevicesStrategic Marketing Analyst
May. 2016 - Aug. 2016Avon, CTConducted user segmentation study to better understand current customers, and enhance future marketing efforts with strategic targeting and tactics. Analyzed app usage patterns to inform feature roadmap and improve UI/UX. Performed competitive mapping to analyze iDevices’ current position and identify key opportunities. Created social copy, identified new branding opportunities, and launched best-performing content in company history. Developed a combined marketing and sales dashboard to streamline the view of KPIs.
FreelanceSmart Home/Security Product Consultant
Aug. 2013Remote
Department of Justice NSWC
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