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Work Background
Fáilte IrelandInternational Trade Fams, Events & Platforms-Commercial Development
Mar. 2019Galway, IrelandMy work on the International Trade FAMs & Platforms team varies daily & keeps the work interesting & fast paced. I work in the maximising of international Leisure Tourism to Ireland from the international markets via events in Ireland & in-market, working alongside other Irish Tourism bodies to develop virtual/ in-person events & also the organisation & attendance at Familiarisation (FAM) trips from overseas buyers to Ireland. During COVID times, my workload had shifted direction & the need to showcase Ireland & still try develop new business was essential, so I adapted to the new "normal" bringing those events/familiarisation trips to an online platform, providing our Irish Tourism industry with the opportunity to connect with overseas operators with the aim to deliver new business to Ireland. Getting my certificate in Event Management Strategy, & Hybrid Events & also becoming certified as a Digital Event Strategist also accelerated my skills & knowledge in the digital world to best place me to deliver virtual events for the Irish tourism industry. Within my role I also create formal bids &/or proposal documents-such as tenders for large trade shows, recruit niche & specific Irish industry for overseas promotional events through our CRM system, design, organise & accompany familiarisation trips for multi markets & conduct site inspections to fit event briefs. Through my Level 9 in Strategic Project & Programme Management, I have gained in depth knowledge into the specific area of strategy, design and execution of projects. This led me to Project Manage the first Face-to-Face conference organised by Fáilte Ireland (Business Tourism) since before the pandemic began, in the CCD in September 2021 with a 2 week lead time, followed by Project Manager (PM) for Fáilte Irelands largest Travel Trade event -Meitheal 2022 and for Meitheal 2023 I was PM for the first buyer networking event in the Great South Hotel Killarney.
Fáilte IrelandBusiness Development
Jan. 2017 - Jan. 2019Galway, IrelandWorking on the Business Development team, my aim was to drive incremental bednights to Ireland through new opportunities developed with overseas operators through new and add on programming. This was very effective in growing international leisure tourism to Ireland whilst supporting the implementation of the company strategy to deliver increased overseas visitor numbers and revenue to the Irish economy, focusing on the GB, USA, Australia, New Zealand & UK Inbound markets. In this role I attended numerous international events, meeting travel professionals whilst showcasing Ireland's four brands, presented to multiple tour operators and travel agents during their familiarisation trips in Ireland, participated in webinars alongside Irish Industry with U.S operators, developed multiple business partnerships with channel intermediaries capable of driving incremental business to Ireland whilst internally working on the internal CRM system, generating and converting opportunities actively tracking my leads in the sales pipeline. When showcasing Ireland abroad, I always had to appealing imagery and product offerings-to get this I compiled data with internal teams focused on innovative saleable opportunities and experiences for inclusion in presentations to promote to overseas buyers. I also delivered 1-to-1 key account meetings with select tourism businesses to help them identify and pursue international growth opportunities within new and developing markets I was also solely responsible for all arranging financial supports-requisition purchases and process GRNs, credit notes, invoices and budget transfers via the Integra system. Monitoring and processing the payment of invoices, grants and sponsorship and follow-up on any outstanding payments and provided monthly reports to Finance on budget variances
Fáilte IrelandEvents Co-Ordinator
Jul. 2016 - Jan. 2017Dublin, IrelandI thoroughly enjoyed my time working as an Events Coordinator, this environment is so fast paced and can change within an instance, this is one of the aspect I thrived in the most. Reacting to changing briefs/client demands etc kept me motivated at all times to continually succeed and ensure I delivered each event to a consistent and professional standard. I always remained pro-active and efficient in management and reporting on KPI’s and budgets and some daily tasks included conducting site visits, developing and maintaining relationships with key stakeholders, manage all aspects of budget requirements for all events, produce and compile a media coverage report for senior management for all events and represented Fáilte Ireland at external events.
Fáilte IrelandInternational Publicity Assistant
Jan. 2016 - Jul. 2016DublinSupport the design of itineraries for international media trips Ensure all backup of payments are in place Ensure the Publicity Itinerary Management System is up-to-date Communicate PIMS costs, type of attendants and number of trips to International Publicity Executive and Manager Assist in creating bespoke itineraries to accommodate different market needs Ensure multiple rates are obtained for all hotel reservations to ensure value for budget Raise purchase orders as required Set up new vendors with procurement Conduct research using multiple media channels Source suppliers Maintain expenditure sheet for all research projects Coordinate trip logistics, ensuring rail reservations are in place Manage payment option of pcard Manage suppliers such as car hire, taxi, accommodation and activities Diary Management Follow up on actions arising from meetings and record outcomes Liaise with Regional and Programme Staff on suggestions and ideas for itineraries Co-ordinate arrangements for meetings with external partners and providers Engage with mentors and other 3rd party providers to provide logistical support
The Lodge at Ashford Castle - part of The Red Carnation Hotel CollectionReservations & Groups Coordinator
Aug. 2014 - Dec. 2015Mayo, IrelandMy role in reservations gave me great insight into the world of FIT and group reservations. Working alongside senior management to develop new rates and packages for the coming seasons/years. I was always so highly motivated to achieve targets, and I succeeded, not only meeting but exceeding quarter 2 sales within the first month of the quarter. Some of my daily roles and responsibilities included leading the revenue daily morning meetings feeding into changes needed to make slight improvements, email correspondence, up selling rooms and amenities to guests, creating itineraries for incoming journalists, managing and updating the hotel function space booking program, contract creation and management for all group reservations, coordination of all group requests once the contract has been signed and oversee all details once the billing details and rooming list have been received, communicated with wedding parties to organize rooming lists for each individual wedding, provided excellent customer service-which resulted in me achieving the first ever 100% mystery shopper result the hotel had even been awarded, dealt with large amount of reservation queries and converting them to sales. I was in constant communication with international tourism agencies to bring new business to the hotel, I was also communicating with domestic and international travel agents, creating promotions with them to increase occupancy and revenue.
ALBA SERVICES IncAccounts & Office Manager
Feb. 2014 - Jul. 2014237 West 35th Street, New York, NY 10001Working in a rapidly growing and emerging demolition company in New York City, gave me great knowledge into how quick projects can change and how I would need to adapt as quick as the situation changed. I was responsible for all email/phone correspondence surrounding billing for accounts payable and receivable that involved a huge amount of Quick-book access and usage in addition to report creation great insight/experience in the Microsoft Suite. I was responsible for employee relations, payroll, money management, vehicle certifications, all office administration, office management. All the above proved tedious and difficult at times, but the office and accounts system was streamlined to ensure smoother procedures for both the organisation and also for our clients.
Maspeth PressOffice & Accounts Coordinator
Sep. 2013 - Feb. 2014Queens County, New York, United StatesI worked in a family owned and run printing business in New York. For a small location and office space, I was extremely surprised to learn how busy it was once I began my work there. I was responsible for the compilation of all accounting reports going through them with the owners and management. I managed the Marketing and Promotional Activities for the office to promote the business offline and online, which on occasion required me to attend Business Networking Events to develop new contacts and ensure I maintained existing relationships whilst strengthen them at such events. Other daily tasks included-all email correspondence relating to new job queries/existing jobs/sponsorship requests etc, order pricing and management, staff supervision, phone management-switchboard
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