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Work Background
VMLCreative Director
Jan. 2024Johannesburg Metropolitan Area
FCB JoburgSenior Copywriter
Oct. 2022 - Jan. 2024Johannesburg Metropolitan Area
Khoi KreativeCreative Director
Mar. 2022 - Oct. 2022Johannesburg Metropolitan Area
DraftLine JNBCreative Director
Jan. 2020 - Mar. 2022Johannesburg Area, South Africa
SageCreative Director/Copywriter
Apr. 2019 - Dec. 2019Johannesburg Area, South Africa
VML South AfricaSenior Copywriter
Apr. 2018 - Mar. 2019Johannesburg Area, South AfricaWorked on digital campaigns for brands such as Edgars, Nedbank, Sol Beer and Miller Genuine Draft.
MetropolitanStrategic Copywriter
Nov. 2017 - Mar. 2018Cape Town Area, South AfricaManage internal communication campaigns. Develop media/channel strategies. Brief internal design team and liase with external creative agencies. Conceptualise concepts for each campaign and ensure messaging consistency between internal and external communications.
HellocomputerSenior Copywriter
Dec. 2016 - Nov. 2017Cape Town Area, South AfricaConceptualise campaigns and write SEO copy for websites, emails and blog posts. Review and brainstorm content plans. Brands and clients I worked on included, Olmeca Tequila, The Glenlivet and GH Mumm Champagne from the Pernod Ricard portfolio. I also worked on Investec, Alexander Forbes and Toyota.
140 BBDOSenior Copywriter
May. 2016 - Nov. 2016Cape Town, South AfricaWorked on a variety ATL executions for Distell Brands, namely Hunter's, Viceroy & Drostdy Hof.
Havas WorldwideCopywriter
Apr. 2015 - Apr. 2016Johannesburg Area, South AfricaProvided Through the line solutions for a wide range of brands like South African Airways, Total and Reckitt Benckiser. Worked alongside Jacque Moodley as my Art Director. Together we won a Bronze Loerie in 2015 for "Last Messages" campaign we did for the Road Traffic Management Fund.
Recolo BlogFounder/Editor/Writer
Aug. 2014 - Jan. 2020South AfricaRecolo means to cultivate in Latin. My vision for this blog is to create and curate content that cultivates deeper conversations around urban lifestyle and culture. www.recolo.co.za
Ireland-DavenportCopywriter
Aug. 2012 - Mar. 2015Johannesburg Area, South AfricaProvide copy for through the line communication as well as brainstorm and conceptualise new ideas for campaigns.Worked on brands such as Vodacom, South African Tourism, Investec and National Geographic.
iStore | Apple SpecialistSales Consultant
Nov. 2011 - Aug. 2012Sandton CityI worked as a Sales Assistant and provided training to customers on the full range of Mac products.
Busi Ntuli CommunicationsEditor/Proof Reader
Apr. 2011 - Dec. 2011Proofreading and editing tender ad placements, brochures and annual reports for clients.
Apple iStoreCasual Sales Assistant
Dec. 2009 - Jun. 2010Sales as well as provide customers with training on Apple products.
JJ CaleSales Assistant
Jun. 2008 - Jan. 2009Help customers choose the right product, from cigars to lighters ashtrays and various other products.
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