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Work Background
40 Million MindsFounder & CEO
Aug. 2024Greater BostonForty Million Minds works with companies and educational entities to develop, optimize and grow partnerships and pathway programs leading to better employee retention and higher profits for the companies and sustainable enrollments for schools and colleges.
Trusted AdvisorsAffiliate
Jul. 2024
MGH Institute of Health ProfessionsDean of Enrollment Services
Aug. 2019 - Apr. 2024Greater Boston Area• Architect of the Institute's highly successful B2B strategy with the MGB system, which now accounts for over 25% of new enrollments. • Led Enrollment Services (Marketing, Admissions, Financial Aid, Bursar and Registrar), overseeing enrollment growth of 12% during my tenure. • Supervised the launch of eight new academic programs within a three-year time frame, employing cross-functional program management techniques for the first time at the Institute. • Overhauled the Institute’s marketing and recruitment strategies, which resulted in an increase of quality leads, a new website that dramatically improved user experience, the implementation of a new CRM (HubSpot), and multiple new strategies which stabilized and then increased enrollments at the Institute. • Ordered the first comprehensive academic program review of the Institute’s Nursing programs in twenty years, resulting in the creation of new programs, enhanced clinical affiliations, more scholarships, and greater diversity.
PearsonDirector of Partnership Operations
Oct. 2017 - Nov. 2018Greater Boston AreaAssisted in the establishment of the Accelerated Pathways division, drawing upon past achievements in Online Learning Services Key Highlights: • Generated $50M in sales within targeted three-year timeframe by organizing the division's operational frameworks, partner recruitment strategies, and pivotal performance metrics. • Oversaw the establishment of strategic partnerships between four community colleges and six corporate entities, while fostering groundbreaking workforce education model and harmonizing collaboration among varied stakeholders. • Managed all launch activities, including coordination with academic partners, in such areas as academics, student support, IT, business integration and training staff.
PearsonDirector of Partnership Operations
Oct. 2017 - Nov. 2018Greater Boston AreaAssisted in the establishment of the Accelerated Pathways division, drawing upon past achievements in Online Learning Services Key Highlights: • Generated $50M in sales within targeted three-year timeframe by organizing the division's operational frameworks, partner recruitment strategies, and pivotal performance metrics. • Oversaw the establishment of strategic partnerships between four community colleges and six corporate entities, while fostering groundbreaking workforce education model and harmonizing collaboration among varied stakeholders. • Managed all launch activities, including coordination with academic partners, in such areas as academics, student support, IT, business integration and training staff.
PearsonRegional Partnership Director
Aug. 2011 - Oct. 2017Greater Chicago AreaLeader of a $31M portfolio encompassing 17 programs across nine universities. Supervised 60-member matrixed team, including enrollment advisors, student support advisors, marketing managers, and instructional designers. Developed and employed client retention and account growth strategies for securing new opportunities. Key Highlights: • Coordinated Pearson’s first B2B Pathway program which served union employees via white-glove enrollment services in coordination with a community college. In its first year, the program exceeded enrollment objectives by 200%+. • Created innovative ways to enhance marketing, recruitment and student services by implementing regional marketing plans to augment PPC and SEO strategies, creating relationship-based recruitment plans, and increasing the use of webinars as recruitment and student support tools. • Streamlined processes and heightened performance across the organization by creating diverse tools to enhance operational efficiency, including a cutting-edge forecasting tool, a lead value calculator, and an academic partner assessment tool. • Pioneered a groundbreaking partnership summit initiative targeting distressed accounts and implemented across multiple accounts for sustained success.
PearsonRegional Partnership Director
Aug. 2011 - Oct. 2017Greater Chicago AreaLeader of a $31M portfolio encompassing 17 programs across nine universities. Supervised 60-member matrixed team, including enrollment advisors, student support advisors, marketing managers, and instructional designers. Developed and employed client retention and account growth strategies for securing new opportunities. Key Highlights: • Coordinated Pearson’s first B2B Pathway program which served union employees via white-glove enrollment services in coordination with a community college. In its first year, the program exceeded enrollment objectives by 200%+. • Created innovative ways to enhance marketing, recruitment and student services by implementing regional marketing plans to augment PPC and SEO strategies, creating relationship-based recruitment plans, and increasing the use of webinars as recruitment and student support tools. • Streamlined processes and heightened performance across the organization by creating diverse tools to enhance operational efficiency, including a cutting-edge forecasting tool, a lead value calculator, and an academic partner assessment tool. • Pioneered a groundbreaking partnership summit initiative targeting distressed accounts and implemented across multiple accounts for sustained success.
Study GroupDirector of Operations, North America
Aug. 2008 - Nov. 2010Boston and New York CityI was recruited to expand offerings from traditional language schools to international study centers located on college campuses. Oversaw operations at 6 International Study Centers, 8 language schools, and the International Admissions Center in New York City. Managed 300-member team. As senior management team member, served as principal liaison with all partner institutions, oversaw budgeting, and managed contracts. SELECTED ACCOMPLISHMENTS: • Launched the company’s first International Study Center, defining processes and partnerships to guide future location startups, achieving 20% to 24% year-over-year revenue growth and boosting overall sales 15%. • Stabilized $100M in annual revenue by bolstering college-based study center model to replace declining language school profits. • Increased placement network from 20 to 27 colleges and 30 to 37 high schools.
Fisher CollegeVice President for Enrollment Management
Jun. 2002 - Jun. 2008BostonI was hired to turned around financial performance and declining enrollment. Managed 20 staff in admissions, financial aid, international education, enrollment management, and athletics. SELECTED ACCOMPLISHMENTS: • Co-created one of the first Early College programs in Massachusetts. Now in its 18th year, College 101 prepares Boston Public School students for college with an innovative, team-taught approach that successfully bridges the divide between high school and college. It served as a model for what is now a state-wide initiative that serves over 10,000 per academic year across the Commonwealth. • Overhauled Admissions department to increase enrollments 15% within 1 year and 30% overall during my tenure. • Grew international student enrollments from 5% to 25% of the student body and 40% of its revenue by ramping up global recruitment strategies and leveraging partnerships. • Increased institutional scholarship resources by 25%, which were then allocated to high-need students.
Fitchburg State CollegeDirector of Admissions
Jun. 1993 - May. 2001Fitchburg, MAHired to lead 11-member admissions department facing enrollment crisis from increasingly stringent state standards. Introduced programs and alliances that directly contributed to enrollment growth. SELECTED ACCOMPLISHMENTS: • Created new pathways to college entrance by cultivating critical partnerships with vocational high schools and community colleges, ultimately improving college readiness and increasing enrollment. • Boosted the number of transfer students 50% and increased diversity of student body. • Launched the AP Institute (now in its 27th year) and founded honors program scholarships. • Created multiple achievement-based scholarships that became the basis for state-wide scholarship programs across the Commonwealth.
Labouré College of HealthcareDirector of Admissions
Jun. 1991 - Jun. 1993BostonKey contributor to reviving the institution on the brink of closure. Instituted aggressive recruiting tactics, strengthened enrollment processes, and upgraded marketing materials to stabilize enrollment. Boosted the clinical placement program, a key differentiator for the college, to further increase admission numbers.
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