Jam in the VanProduction Manager & Lead Talent Booker
Oct. 2015 - Aug. 2019Greater Los Angeles Area* Coordinated/promoted mobile music experiences at high-profile festivals/events including Desert Daze, KAABOO Del Mar, Life Is Beautiful, High Sierra and Coachella; achieved audiences up to 500+ per day and raised brand awareness * Booked 200+ artists per year including WAR, Tower of Power and The Marcus King Band; arranged opportunities for partnerships to create unique content for mutual promotion, increasing social media engagement by at least 75% * Supervised daily office operations including vendor management, accounts payable/receivable, event planning and travel arrangements * Monitored earnings from platforms including YouTube, Apple Music, Spotify, Google Play and Amazon; tracked revenue increases of up to 70% over four years through strategic partnerships/cross-promotion with artists * Established partnerships with alumni networks including Ithaca, Michigan, Temple and Belmont Colleges to secure camera, photographer, editor and sound engineer interns; managed onboarding of 5+ interns per program and created work schedules * Recruited new sponsors including Bitchin’ Sauce, Tea of a Kind and Sparkling Ice; achieved revenue increase of $100k per year, boosted audience engagement and secured exclusive sponsorship deals for up to six years