Equus Long Distance | Big Boy Movers, LLCStrategy & Operations
Jun. 2015 - Mar. 2018Lehi, UTLead and expand company operations in multiple states, including engaging in new areas of operation with a focus on national relocations, and growing beyond local moving and labor services. 5-year-plan includes additional branches in other Western states, and continuing to seek partners for corporate relocations with Equus.
Responsible for strategic planning, operations, training and execution. Oversee growth initiatives, market development, business analysis, data management. Create and develop brand strategy and direction, including projections, models & data analysis.
Accomplishments include: doubling long-distance move ROI, saving an average of 3.5 hrs a day on scheduling and estimation workflows, reducing tax liability by 30%, and identifying 6 KPIs that are most impactful to the company and dashboarding them to aid decision-making.