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Work Background
General Motors South AmericaConnected Car Services Development Manager
Sep. 2024BrazilLeader of the Connected Car Services team at General Motors South America. Responsible of driving innovation and oversee the strategic direction to develop cutting-edge digital solutions enabled by GM Connected Cars, for customers and key stakeholders, such as #OnStar among others. The role involves aligning cross-functional teams to deliver impactful digital experiences that enhance customer engagement optimizing business operations and revenue, across South America countries.
General Motors South AmericaOnStar Business Growth & Development Manager - South America
Sep. 2024BrazilLeader of the Connected Car Services team at General Motors South America. Responsible of driving innovation and oversee the strategic direction to develop cutting-edge digital solutions enabled by GM Connected Cars, for customers and key stakeholders, such as #OnStar among others. The role involves aligning cross-functional teams to deliver impactful digital experiences that enhance customer engagement optimizing business operations and revenue, across South America countries.
General Motors South AmericaCommercial Manager for OnStar & Connected Car Services
Jun. 2018 - Sep. 2024ColombiaResponsible for sales strategy, marketing strategy and data monetization for OnStar brand & Connected Services for Colombia, Ecuador and Peru
General Motors South AmericaOnStar Country Manager (Col, Ecu & Pe)
Jun. 2018 - Sep. 2024ColombiaResponsible for sales strategy, marketing strategy and data monetization for OnStar brand & Connected Services for Colombia, Ecuador and Peru
General Motors South AmericaProduct Marketing Manager
Sep. 2016 - Jun. 2018ColombiaResponsible for designing and execution of the product marketing strategy (end-to-end) for the assigned vehicle lines (Chevrolet Onix, Sonic, Tracker, Equinox, Dmax) based on a deep knowledge of the product, competitors, customer and market understanding for Colombia and Ecuador markets
General Motors South AmericaAftersales District Manager
Apr. 2014 - Aug. 2016ColombiaResponsible for ensuring the General Motors aftersales strategy execution by dealers in the district under responsibility (Antioquia, Risaralda & Caldas districts), designing sales & marketing strategies to increase customer retention.
General Motors South AmericaPremium Vehicles Sales Leader
Feb. 2013 - Mar. 2014Colombia
General Motors South AmericaVehicles Sales District Coordinator
Dec. 2011 - Mar. 2013Colombia
General Motors South AmericaAftersales Marketing Analyst
Jan. 2011 - Nov. 2011Bogotá, Distrito Capital, Colombia
General Motors South AmericaAftersales Finance Analyst
Feb. 2009 - Dec. 2010Bogotá, Distrito Capital, Colombia
General Motors South AmericaAftersales Logistics Analyst
Jul. 2008 - Jan. 2009Bogotá, Distrito Capital, Colombia
General Motors South AmericaAftersales Intern
Jan. 2008 - Jun. 2008Bogotá, Distrito Capital, Colombia
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