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Personal Pitch
Graphic Designer & Creative Lead | PowerPoint/Presentation Design | Visual Strategist & Team Leadership
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Work Background
Dawn CollectiveCreative Director
Feb. 2023Indonesia- Boosted sales performance by creating high-converting social media visuals that highlighted product value, built trust, and improved audience engagement. - Designed data-driven content (promotional posts, campaigns, reels, ads) that increased click-through rates and improved conversion across multiple platforms. - Collaborated across brands, studios, and both personal & commercial ventures to compelling visual strategies tailored to target audiences. - Strengthened brand identity through consistent visual styles, optimized layouts, and storytelling-focused design. - Analyzed performance metrics to refine design approaches, resulting in more effective and audience-responsive creatives. - Supported product launches and seasonal campaigns with clear, attractive, and persuasive sales-driven visuals. - Maintained high output quality while meeting tight deadlines and adapting quickly to shifting marketing priorities.
24SlidesAssociate Design Manager
Oct. 2021 - Nov. 2025Indonesia- Successfully adapted across multiple teams, improving workflow performance and strengthening team stability during high-volume creative cycles. - Elevated design quality by leading designers through clear direction, targeted feedback, and structured creative reviews; resulting in more consistent and high-impact visuals. - Streamlined cross-team collaboration by translating marketing, product, and content needs into actionable design strategies that accelerated project turnaround times. - Improved project efficiency by optimizing task delegation and timeline management, reducing bottlenecks and increasing on-time delivery rates. - Enhanced team capability by mentoring all designers in the team and introducing better problem-solving approaches, leading to measurable skill growth and smoother execution. - Strengthened brand consistency across outputs by refining design processes and implementing scalable guidelines. - Drove operational improvements by identifying workflow gaps and proposing system changes that boosted productivity and creative alignment.
24SlidesSenior Graphic Designer
Feb. 2018 - Dec. 2021Malang- Delivered high-impact presentation designs that transformed complex ideas into clear, compelling visual stories for leadership, clients, and key stakeholders. - Improved overall presentation quality by developing advanced slide layouts, visual frameworks, and reusable design systems. - Accelerated project turnaround by creating efficient templates and visual kits used across teams. - Strengthened brand consistency by refining presentation guidelines and ensuring alignment across all decks and supporting assets. - Collaborated with marketing, product, and leadership teams to translate strategic narratives into engaging visual presentations. - Mentored junior designers, raising team capability in storytelling, layout composition, and visual hierarchy. - Supported high-stakes projects—pitches, investor decks, and executive presentations—with fast, accurate, and polished design delivery.
TataWarna Digital Branding SolutionGraphic Illustrator
Oct. 2015 - Sep. 2017Malang- Designed high-quality visual assets for branding, print campaigns, and digital media. - Boosted sales performance by creating high-converting social media visuals that highlighted product value, built trust, and improved audience engagement. - Collaborated with marketing teams to translate sales goals into compelling visual strategies tailored to target audiences. - Managed multiple design projects simultaneously, maintaining high attention to detail and meeting tight deadlines in a fast-paced environment.
Kayoetangan ProductionFreelance Cameraman
Sep. 2013 - Feb. 2014Malang- Captured high-quality video footage for institutional projects, including corporate profiles, official events, and organizational campaigns. - Ensured strong visual storytelling by framing shots that supported narrative flow, brand identity, and communication goals. - Increased production efficiency by preparing equipment, planning shot lists, and coordinating with directors and production teams before each shoot. - Supported high-pressure shoots — ceremonies, conferences, and live events — with reliable, steady, and on-time footage delivery. - Enhanced post-production outcomes by providing well-organized, clean, and properly labeled footage for editors. - Adapted quickly to changing conditions (lighting, crowd movement, schedule shifts) to ensure no key moments were missed.
JITCVideo Editor
Jan. 2013 - Apr. 2013Malang- Produced clear, polished, and engaging video content for institutional needs, including corporate profiles, event recaps, internal communications, and educational materials. - Improved content clarity and storytelling by shaping raw footage into cohesive narratives aligned with organizational objectives. - Enhanced visual quality through precise color correction, audio balancing, and transition refinement tailored to institutional standards. - Collaborated closely with communication, marketing, and production teams to ensure each video met branding, messaging, and technical requirements. - Supported high-stakes projects by delivering fast-turnaround edits for events, deadlines, and executive-level presentations.
Frame RitzAssistant Art Director
Feb. 2010 - Jul. 2010Central Jakarta- Improved shoot efficiency by ensuring every scene aligned with the script, continuity notes, and director’s sequence. - Reduced retakes by checking shot readiness and verifying framing, performance, and technical details before each take. - Increased on-set productivity by coordinating actor/actress preparation and minimizing delays. - Maintained smooth production flow through clear communication with all departments and quick issue resolution. - Strengthened schedule accuracy by managing call sheets, updating shot lists, and supporting real-time adjustments. - Enhanced continuity consistency by monitoring props, movement, and performance across all takes.
Jellychic CreartiveIllustrator
Feb. 2008- Created personalized illustrations for families, profiles, gifts, and special occasions, delivering artwork that captured emotion and individual stories. - Increased client satisfaction by tailoring each piece to personal preferences, themes, and character details. - Produced high-quality digital and hand-drawn artworks with consistent style, clean execution, strong visual appeal which no AI technology can surpass. - Managed end-to-end commission workflow — from concept sketches, revisions, and color development to final delivery. - Delivered artworks on time by maintaining clear communication, structured timelines, and an organized creative process. - Built positive client relationships through responsive communication, collaborative feedback, and a friendly, professional approach.
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