Habiba Elharthy - Social Media Manager, Qatar Foundation

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Work Background

EarthnaSocial Media Consultant

Jul. 2025Doha, Qatar

Socast QatarProject Manager

Nov. 2024 - Apr. 2025QatarOoredoo Qatar Major Premier Padel 2025 Key responsibilities: Managed influencer relations during the 6-day tournament: secured accreditations, coordinated event tours, and ensured smooth access. Led Socast’s live coverage via Instagram—filming, posting real-time content, and writing daily captions. Tracked influencer deliverables, screen-recorded content, and compiled reports with designers. GCAT Riyadh 2024, KIAHF 2025 & GCAT Qatar 2025 Key responsibilities: Oversaw end-to-end influencer marketing: sent and tracked e-invitations, scheduled attendance, and maintained communication. Greeted and hosted influencers, ensured compliance with event guidelines, and supported logistics for smooth execution. Hejen Racing Committee Key responsibilities: Handled influencer contracts and coordinated the design and printing of custom permits. Managed on-site permit delivery, tracked daily coverage, and ensured timely influencer payments by liaising with the financial team. Maintained stakeholder communication for workflow efficiency. Doha Tour 2025 Key responsibilities: Curated and managed influencer lists, distributed e-invites, tracked attendance, and greeted guests. Secured permits for staff and influencers while serving as the liaison with protocol teams for attendee list submissions and permit pickups. Qatar Credit Bureau Key responsibilities: Led bilingual content creation for social media campaigns. Coordinated billboard bookings and brand visuals. Managed voiceover delivery and contributed to motion graphic concepts. Oversaw project timelines and ad campaign optimization across platforms.

Memac OgilvyAccount Manager

Apr. 2024 - Oct. 2024QatarAccount Manager for Visit Qatar • Developing monthly content plans for Visit Qatar’s Instagram, Facebook & X • English copywriting for post captions, stories, etc. • Submitting content for English, Arabic and visuals’ approvals • Implementing feedback during approvals process and coordinating with the production team to manage the changes • Overlooking production – including writing briefs and referencing for videos/photos • Directing content production & providing necessary internal feedback on visuals • Publishing on Instagram, Facebook, X & YouTube Shorts • Reposting UGC content on stories and feeds for Instagram and Facebook • Community management on Meta Business Suite & Twitter ‘X’ • Creating monthly delivery reports for Visit Qatar • Analyzing monthly social media performance of content • Providing analytics, insights and monthly performance upon client’s requests • Communicating with Campaigns and Sponsorships • Managing international & regional campaigns projects for activating on VQ’s social • Creating social plans and captions for the campaign content to be activated on social • Attending meetings with stakeholders to discuss upcoming collaborations and overall content strategy for the collaborations • Facilitating the approval process for stakeholder content collaborations via emails

Heenat SalmaSocial Media and Marketing Manager

Sep. 2023 - Jan. 2024Qatar- Managing Heenat Salma's Social Media platforms - Creating and managing digital ads on all platforms - Scheduling Photoshoots with different Business units to be used on Heenat Salam's social media platforms - Recreated Caravan Earth and Heenat Salma's social media strategy -Live covering Heenat Salma's Events - Contacted and collaborated with local influencers to document Heenat Salma Winter Bazaar - Overseeing Heenat Salma Website and e-commerce - Analyzing the company’s digital marketing plan and social media strategy - Identifying strategic weaknesses and making recommendations for improvements -Working closely with Creative Unite to deliver all necessary assets for publication and social media - Community engagement on Heenat Salma's social media platforms - Managing the social media department and distributing assignments to content creators, creative teams, and other departments, depending on their availability and priorities - Manage detailed schedules and deadlines for various projects and teams - Give progress updates on existing projects - Monitor projects, workloads and adjusting assignments and deadlines - Researching social media trends and informing management of changes that are relevant to the company’s marketing activities - Manage the quality of the community management / social media management deliverables such as content, objectives, reports, and creatives. - Daily community engagement on Instagram and Facebook direct messages.

Social Media Solutions - QatarHead of Social Media

Dec. 2022 - May. 2023Qatar-Interacting with customers, stakeholders, B2B, and B2C via the company's social media accounts - Working with marketing professionals to develop social media marketing campaigns - Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements - Provide engaging text, image, and video content for all social media and professional accounts - Respond to customers in a timely manner - Monitor, track, and report on feedback and online reviews - Organize and manage events to boost brand awareness - Managing the social media department and distributing assignments to social media managers, content creators, creative teams, and other departments, depending on their availability and priorities - Manage detailed schedules and deadlines for various projects and teams - Meet with clients to learn more about newly approved project details and give progress updates on existing projects. - Monitor projects and workloads, adjusting assignments and deadlines - Researching social media trends and informing management of changes that are relevant to the company’s marketing activities - Coordinate with Marketing, PR, and Communications teams - Manage and develop the quality of the community management / social media management deliverables such as content, objectives, reports, and or creatives.

EarthnaSocial Media Specialist

Aug. 2022 - Nov. 2022Qatar•Planned and managed the social media content calendar for Qatar Sustainability Week 2022 •Created and shared engaging written, visual, and video content across all social and professional platforms •Designed a cohesive Instagram layout and theme tailored to QSW2022 •Provided live coverage for selected events during Qatar Sustainability Week 2022 •Compiled and delivered a comprehensive social media performance report for QSW2022

Social Media Solutions - QatarActing Deputy Head of Social Media

May. 2016 - Mar. 2017Al - Gharafa-Interacting with customers, stakeholders, B2B, and B2C via the company’s social media accounts - Working with marketing professionals to develop social media marketing campaigns - Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements - Provide engaging text, image, and video content for all social media and professional accounts - Respond to customers in a timely manner - Monitor, track, and report on feedback and online reviews - Organize and manage events to boost brand awareness - Managing the social media department and distributing assignments to social media managers, content creators, creative teams, and other departments, depending on their availability and priorities - Manage detailed schedules and deadlines for various projects and teams - Meet with clients to learn more about new approved project details and give progress updates on existing projects. - Monitor projects and workloads, adjusting assignments and deadlines - Researching social media trends and informing management of changes that are relevant to the company’s marketing activities - Coordinate with Marketing, PR, and Communications teams - Manage and develop the quality of the community management / social media management deliverables such as content, objectives, reports, and or creatives.

social media solutions - QatarSocial Media Manager

Apr. 2015 - Apr. 2016Al Gharafa-Set, plan, and implement social media and communication campaigns and strategies - Provide engaging text, image, and video content for all social media and professional accounts - Respond to customers in a timely manner - Monitor, track, and report on feedback and online reviews - Organize and manage events to boost brand awareness - Using social media marketing tools to create and maintain the company’s brand -Interacting with customers and other stakeholders via the company’s social media accounts - Build relationships with customers -Stay up-to-date with digital technology trends - Researching social media trends and informing management of changes that are relevant to the company’s marketing activities

Doha Film InstituteDigital Assistant - Ajyal Film Festival 2013

Oct. 2013 - Dec. 2013Katara- Ensure efficient workflow of all social media activities. - Optimization of social media resources, including interns and volunteers. - Help moderate and inspire social media coverage. - Serve as a point of contact with relevant departments. - Identify and analyze issues within the workflow - Assist in coordinating special events if/when necessary

Doha Film InstituteProduction Assistant Intern - Hazawi project

Jan. 2013 - Jan. 2013QatarDoha Film Institute’s Gulf Film Development division introduces its latest project, the Hazawi Short Film Production Fund. This is an educational programme to help develop and nurture producers and directors from the GCC who promise and talent to help build their capacities to tackle feature-length productions. This is unique vocational training scheme will be mentored by top professional industry experts who will share their many years of experience with young Gulf film-makers in all department ( art, camera, costume, design etc) who are eager to learn more about the industry. This scheme aims to promote and celebrate creative talent within the Gulf and Doha. All four short films will be produced and shot within Qatar.