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Work Background
Rapsodo Sports (Rapsodo, Inc.)Senior Community Manager
Aug. 2022St Louis, Missouri, United States
Drive Social MediaSenior Copywriter
Feb. 2021 - Aug. 2022St Louis, Missouri, United States
Flowserve CorporationSenior Human Resources Representative
Jan. 2020 - Jan. 2021Dallas/Fort Worth Area
PGA TOURInfluencer Marketing Manager
Feb. 2018 - Jan. 2020- Work with the players, agents, managers, and PGA TOUR departments to identify key influencers and other marketing assets in various markets where championship management events are staged. - Work with Brand Marketing leadership to identify key tournaments to develop influencer programs Identify key content creators and influencers to support TOUR marketing and long term strategic objectives. - Cultivate brand advocates and support high profile athletes, entertainers, etc. that have an interest in the game of golf and PGA TOUR. - Collaborate with internal departments to understand how partnering with influencers or content creators can help meet brand objectives. - Identify strategic targets at the local level in concert with supervisor. - Coordinate strategy behind social networking sites including Facebook, Twitter, Instagram, YouTube, TikTok, etc.; stays current with emerging platforms and other social applications in order to maximize the exposure to our four fan segments. - Create and execute micro/nano influencer strategy for key events throughout the season. - Ensure PGA TOUR player social properties are opportunistic and in tune with the influencer marketing program. - Capture photography and video as needed to influencer marketing effort and campaigns. - Work with PGA TOUR social media staff to create conversation between the PGA TOUR (league channels and tournament channels), players, and influencers/celebrities on social media. - Work with Senior Manager, PGA TOUR Publicity and Communications Storytelling team to coordinate outreach and efforts. - Develop and encourage staff to pursue new tasks and challenges related to overall departmental goals and objectives. - Budget management.
PGA TOURDigital Producer
Apr. 2016 - Feb. 2018Jacksonville, Florida Area
FanSidedCo-Editor for Pro Golf Now
May. 2015 - Apr. 2016Greater Chicago AreaPro Golf Now is a news and opinions site brought to you by the FanSided Network. As a Co-Editor I am dedicated to providing a combination of top-notch golf news and original, creative content. The site also serves as a community for like-minded fans to come together to catch up on the latest news and to discuss their passion. - Contribute 5-7 articles per week, based on the latest news on the PGA TOUR. - Took website from under 1,000 views daily to 3,000-5,000 views per day. - Wrote “Top 30 Celebrity Golfers” which appeared on Sports Illustrated’s homepage and has over 100,000 views. - Responsible for managing engagement, publishing content, SEO and sharing articles via ProGolfNow’s social media accounts. - Recognized for expanding demographics both nationally and internationally by way of creative content and social media targeting. - Created and Operate ProGolfNow Instagram account which now has over 2100 followers.
120 SportsApplication Writer
Jul. 2014 - Apr. 2016Greater Chicago AreaAs an application writer, I am responsible for building the data for each two-minute video that appears on the 120 Sports application. This includes writing the description for what each two-minute segment is about, creating titles for each segment, and ad placement for sponsors’ advertisements. After the segments are built, other members of the application room can fill in the rest of the data cards, which include tweets, articles, player/team statistics, and photos. - Hired on as Production Assistant and promoted to App Writer in eight months. - Responsible for developing segment descriptions and headlines that will catch the interest of our target audience of 18-45 year old males. - Accountable for ensuring sponsors’ advertisements run for each two-minute video segment. - Aggregate related articles and social media posts to feature as interactive data for two-minute video segments of the broadcast. - Tagging metadata for each segment so viewers can search for content - Write and produce golf segments every week for Golf.com guests to preview upcoming tournaments.
120 SportsProduction Assistant
Nov. 2013 - Jul. 2014Greater Chicago AreaAs production assistant at 120 Sports, I was responsible for identifying storylines during live sporting events and creating highlights for the nightly broadcast. Working at a startup allowed me to experience many different areas of productions from creating highlights to working with the social media department. - Responsible for identifying story-lines and creating highlights of MLB, NHL, PGA TOUR, and NBA events. - Video encoding and delivery to digital platforms (i.e. YouTube, Facebook, Twitter, etc.). - Work with social media department and create content from daily broadcast based on breaking news happening within the world of sports. - Build graphics for nightly broadcast.
Gateway Grizzlies BaseballProducer
May. 2013 - Oct. 2013Greater St. Louis AreaLive radio producer for the Gateway Grizzlies Baseball games broadcasts.
590 The Fan KFNSProducer and Board Operator
Mar. 2013 - Nov. 2013Greater St. Louis AreaProducer for : - Sports Mayhem USA with Coach John Parker - Showgram with JC Corcoran - The Sports Show with Brendan Weise and Chris Gardner Board Operator for: - Bubba the Love Sponge Syndication - The Press Box with Frank Cusumano - Pro Football Sunday with Howard Balzer - Ball Hard Radio with Tom Cole Radio Broadcast Production Expertise: - Proficient use with Adobe Audition - Program the overnight schedules using automation - Create, voice, edit, and produce radio commercials - Write live read radio promos
Sport Street Social NetworkBrand Ambassador
Nov. 2012 - Oct. 2013Strategically post and share news about Sport Street to gain user interest through social channels.
Getty ImagesRunner
Sep. 2012 - Sep. 2012Greater Chicago AreaPhotography Runner for top Getty Images photographers. Worked inside the ropes for 2012 Ryder Cup and 2007 PGA Championship at Southern Hills, Oklahoma.
KOMU 8 & Mid-Missouri CWLive Truck Operator/Floor Director
Jan. 2012 - Oct. 2012Operated ENG live truck and set up live shots for the evening news. Also worked as floor director during the evening news.
Country Club of MissouriOutdoor Attendant
Mar. 2011 - Aug. 2012
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