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Work Background
Houston Public LibraryCreative Project Manager
Mar. 2024Houston, Texas, United States
Kimberly Ann CommunicationsPresident & Principal Consultant
Oct. 2023Humble, Texas, United StatesProviding human-first and dynamic communications and marketing support to businesses and individuals who want to make an impact. Specializing in developing integrated communications and marketing plans, content creation, media training/interview preparation, and communications landscape scans.
Stepped Care SolutionsCommunications and Awareness Manager
Aug. 2022 - Oct. 2023- Created and developed comprehensive communications and awareness plans for multiple projects, showcasing an ability to strategize and execute effective communication strategies. -Led development of high-impact awareness strategy for prominent Wellness Together Canada initiative, contributing to its successful launch and outreach efforts. - Managed team of direct reports, including Communications Assistant, Graphic Designer, and Social Media Coordinator, ensuring cohesive collaboration and project execution. - Oversaw and collaborated with public relations agency, fostering productive relationships to enhance project visibility and public image. - Demonstrated expertise in branding by developing a Request for Proposal (RFP) for branding project, showcasing your ability to initiate and manage branding initiatives. - Played key role in crafting website content and awareness materials for both Stepped Care Solutions and Wellness Together Canada.
Elexicon Energy Inc.Brand & Public Relations Advisor
May. 2021 - Aug. 2022Ajax, Ontario, Canada- Developed and crafted strategic key messages for President & CEO and other executives, ensuring unified and impactful corporate communication approach. - Spearheaded development of Diversity, Equity, and Inclusion (DEI) messaging and engaging social media posts for the President & CEO and organization, contributing to more inclusive company culture. - Collaborated on creation and implementation of company's DEI policy, driving initiatives aimed at promoting diversity and equity within organization. - Led creation and management of content for over 100 web pages, enhancing online presence and information accessibility of company. - Effectively managed social media channels, including during online outage and crisis situations, maintaining consistent and reassuring online presence. - Developed and executed strategic plans for branding and social media, resulting in increased brand awareness and audience engagement. - Authored press releases, video scripts, media statements, and speaking remarks, ensuring clear and impactful communication across various media platforms.
The Ubora NetworkCo-founder I Chair I Director, Mentorship
Aug. 2020Toronto, Ontario, Canada-Co-Founded the organization in 2020, with the focus of elevating Black Communications and Public Relations professionals. - Moderated and organized virtual speakers series. - Developed a presentation regarding the importance of Diversity, Equity, and Inclusion in the communications and marketing industry. - Speaker at IABC West Conference - Plan and Chair Ubora meetings - Delegate and Supervise volunteer duties
ArtscapeCommunications Consultant
May. 2020 - Jun. 2020Toronto, Ontario, CanadaProvided communications consulting services for the diversity and inclusion portfolio.
Durham District School BoardCommunications Officer
Apr. 2018 - Apr. 2021Whitby, Ontario- Led and executed campaigns resulting in a remarkable 300% increase in engagement. - Spearheaded "Good News" initiative, with 70% of stories gaining media and community recognition. - Created and managed an internal newsletter reaching 1000+ education leaders. - Efficiently handled digital content for 3-4 weekly social media campaigns, boosting program visibility. - Prepared leadership for media interviews and crafted key messages.
The Retired Teachers of Ontario/Les Enseignantes et Enseignants Retraites de L'OntarioManager of Marketing and Communications
Feb. 2008 - Mar. 2018
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