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Work Background
NOCDHead of Brand
Sep. 2025
NOCDSVP, Content
Apr. 2024 - Sep. 2025
WixVP, Brand, Content and Design
Aug. 2020 - Jan. 2024I led an international team of content marketing writers, designers, script writers and social media producers to tell brand stories across all platforms that launch customer journeys into Wix. I critiqued assets to amplify the storytelling, writing, editing, branding and design. My teams and I reviewed performance data together and found fresh ways to improve our connection to the customer.
InVisionVP, Brand and Content
Dec. 2018 - Jun. 2020Led an international team of content marketers and designers to create brand campaigns, podcasts, blogs, books and social media assets to promote InVision design software.
Apartment Therapy MediaChief Content Officer
Aug. 2017 - Dec. 2018New York, New YorkLed content teams for both Apartment Therapy and The Kitchn, developed e-commerce content and infrastructure for both sites.
SHE MediaChief Content Officer
Mar. 2016 - Jul. 2017Greater New York City AreaLed a team of editors, designers and social media producers to create content across a large network of women's media sites: Sheknows, Stylecaster, HelloFlo and Blogher.
Refinery29, Inc.Executive Vice President, Editorial Development and Operations
Dec. 2012 - Mar. 2016NYCRan a large, innovative newsroom that during this time, disrupted women's media across all platforms.
The Huffington PostVP/GM Life and Style
Jan. 2012 - Dec. 2012New YorkDeveloped branded content for several women's verticals when Huffpost was a groundbreaking platform recently acquired by AOL.
Conde NastExecutive Director, Syndication and Web Development
Oct. 2010 - Dec. 2011New YorkAdvised Editor-in-Chiefs on developing content for distribution across the internet. I also ran a blog network that drove traffic in the Conde Nast women's brands.
Conde NastDirector, Syndication and Web Development
Jan. 2008 - Oct. 2010
Conde NastGM, Women's Blog Network
Jan. 2007 - Jan. 2008
Everyday with Rachael RayExecutive Web Editor
Mar. 2006 - Dec. 2006Led content development for the magazine's website.
Alloy Media + MarketingVP, Content Development
Mar. 1998 - Mar. 2006Led content development for this groundbreaking community, content and e-commerce platform for teenagers.
Seventeen MagazineSenior Editor
Apr. 1994 - Mar. 1998Music Editor
Allure MagazineStaff Writer
Mar. 1991 - Apr. 1994Staff Writer
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