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Work Background
Digitas Health LondonStrategy Director - CONTRACT
Jan. 2024London, England, United Kingdom
DDB Remedy LondonStrategy Director - CONTRACT
Nov. 2023 - Jan. 2024London, England, United Kingdom
CDM LondonStrategic Partner/ Strategy Director
Feb. 2022 - Nov. 2023London, England, United Kingdom
ZSStrategy Insights & Planning Consultant
Oct. 2020 - Feb. 2022Bath, England, United Kingdom
The StemStrategy Lead - CONTRACT
Aug. 2020 - Oct. 2020Chippenham, England, United Kingdom
Colerne Parish CouncilCouncil Member
Jun. 2019 - Mar. 2021ColerneServed on a 12-member local governing body responsible for community strategy, public service delivery, budgeting and transparency for the civil parish of Colerne. Played a lead role in overseeing the council’s annual precept (local tax) setting process, ensuring alignment between resident priorities and responsibly-managed public funds. Supported committee reviews of local infrastructure, governance processes and risk management to simplify complex issues for clear-decision-making under resource constraints. Facilitated stakeholder engagement across community members, local business owners and unitary authority representatives to ensure voices of the local residents were heard in planning and conservation matters. Advanced transparency and accountability by helping modernise meeting formats, refresh public information policies and promote community attendance at council sessions and consultations. Gained first-hand experience of governance frameworks, public-sector decision-making, ethical oversight and cross-functional leadership - critical skills transferable to advisory and board-level roles.
Blue Latitude HealthSenior Consultant/ Planner - CONTRACT
Jan. 2019 - Mar. 2020London, United KingdomLead strategic support across EMEA product launch, developed omnichannel offering, spearheaded remote working best practices, informed new research methodologies.
TBWA\WORLDHEALTHSenior Planner - CONTRACT
Aug. 2018 - Jan. 2019London, United KingdomStrategic support across key accounts.
CDM LondonPlanner - CONTRACT
Jul. 2018 - Aug. 2018London, United KingdomStrategic support across key accounts.
Weber ShandwickIntegrated Strategy Director, Health - CONTRACT
Jul. 2016 - Dec. 2017London, United Kingdom* Make creative, digital, awesome things (augment current client business with digital, integrated work) * Show off what we can do (develop the WS Digital Health marketing and New Business proposition) * Channel the digital Jedi (establish the Digital Health team and mentor / train others in digital methodologies) * Be "The Architect" (define and implement cross agency, practice agnostic, digital best practices) Inspire and LEAD.
Daniel Prideaux LtdConsultant | Strategy, Digital, Marketing
May. 2016 - Oct. 2020London, United Kingdom
W2O GroupDigital Director - CONTRACT
Jan. 2016 - Jul. 2016London, United KingdomLead client engagements, motivate teams, develop high-quality, industry-unique services and stay sharp. Work within a growing UK-based team to deliver Global > Local high-standard, integrated comms programmes, drive organic and NewBiz opportunities and example the best work / working practices for company-wide (and industry-wide) adoption.
Just:: Health CommunicationsSenior Consultant / Digital Lead
May. 2014 - Jan. 2016Wandsworth, LondonMaking digital part of Just:: DNA. Integrate digital thinking, methodology and behaviour into the agency skillset to augment our current offering, whilst outwardly demonstrating that we think and live digital. Work with our existing client base to extend their communication initiatives into the digital space, based on real-time, accurate and integrated metrics, yielded from the right strategic and commercial approaches. Breed digital into every new client offering, demonstrating how it seamlessly supports the integrated communications mix across PR, Media, MedEd, PA, Advertising and Marketing. Educate Justees on trends, working practices, tools, techniques and strategic considerations when executing digitally focused programmes, taking insights from within and outside the Healthcare industry.
DigitasLBiAccount Director
May. 2013 - May. 2014London, United KingdomEstablished trusted relationships / partnerships with senior Global digital client leads and respected members of the agency to deliver projects on time, on budget and with respectable margins in a high pressure environment. Continued to deliver high quality work within large consumer agency framework that exceeded client expectations and challenges with the constraints of Pharma. Contributed to CS team growth and Health portfolio agency development in terms of outbound and inbound communications planning / strategy, resource planning and training / induction SOP execution. Maintained revenue commitments across assigned accounts and was responsible for large value / high profile projects with the client and agency at a Global level.
DigitasLBiSenior Account Manager
Sep. 2012 - May. 2013London, United KingdomSuccessfully integrated into a start-up agency whilst re-locating to then lead multiple European and domestic pharmaceutical projects amongst consumer agency experts. Carried out revenue projections, consulted on agency SOPs and development methodology whilst providing exceptional client service and strategic insight to my client base. Effectively launched an EMEA and local market iPad App project, contributed to organic growth across the business in multiple digital disciplines and developed the CS team.
Creative LynxSenior Account Manager
Dec. 2011 - Sep. 2012Manchester, United KingdomContinued to lead multiple domestic and European pharmaceutical accounts in multiple therapy areas. Responsible for the development of an account executive and running a small team to deliver projects for our clients. Successfully re-branded a product portfolio, launched an EMEA and UK brand and re-branded a mature product to achieve significant market growth. Integrated into the internal development process to shape the agency offering and streamline activity.
Creative LynxAccount Manager
Aug. 2010 - Dec. 2011Manchester, United KingdomLed on multiple domestic accounts whilst supporting European counterparts to deliver bespoke, current, strategic and award winning campaigns. Responsible for brand development, strategic consultation and day to day delivery of traditional, digital and integrated communications. Running of accounts required; accurate estimating, concise brief development, timeline management, creative delivery, client liaising and financial tracking to deliver profitable outcomes to the business and to the client.
Huntsworth HealthSenior Account Executive
Jun. 2009 - Aug. 2010Marlow, United KingdomWorked with SAM / AD translating client understanding into actionable creative briefs for the Agency and proactively contributed in the efforts to arrive at quality strategic and creative output against client requirements. Further developed; administrative, account / financial management, print / production, media and internal PR skills to effectively fulfil job requirements.
Huntsworth HealthAccount Executive
Jun. 2008 - Jun. 2009Marlow, United KingdomWorked across allocated accounts by instruction of SAM or AD or directly with client where appropriate. Developed a good understanding of client accounts and their needs and how tactical elements fit within a promotional campaign. Delivered a high standard of service to all clients. Needed to utilise good; administrative, account / financial management, print / production, media and internal PR skills to effectively fulfil job requirements.
Pernod RicardAccount Manager
Jul. 2007 - Mar. 2008Cardiff, United KingdomAccount management in the FMCG market specialising in wines and spirits. Tasked to lead store contact across major retailers in a defined territory delivering incremental value through maximising visibility/distribution of brands. Strive to be the expert of the grocery environment constantly delivering new value through knowledge and total store ownership by influence at all key levels. Achieve targets from call file and stores/outlets outside of call file, through incremental visibility, distribution and compliance. Maximise compliance to agreed national activity in promotional activity and distribution. Develop beneficial relationships for both the business and customer leading to increased ‘business to business’ and ‘business to customer’ rapport
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