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Work Background
Postcard CommunicationsSocial Media Coordinator and Influencer Partnerships
Mar. 2022San Francisco Bay Area- Spearheading and executing comprehensive influencer campaigns, overseeing end-to-end processes from outreach to campaign implementation for multiple clients (CPGs, Restaurants).
- Proficiently negotiating terms and deliverables with influencers, ensuring mutually beneficial partnerships and aligning influencer activities with the brand's marketing objectives.
- Adept at creating captivating and tailored content for various social media platforms, including Facebook, Instagram, and TikTok, catering to the unique demands and nuances of each platform.
- Utilizing tools such as Later and Facebook Meta Suite to analyze social media analytics. Regularly providing insightful reports on key metrics and identifying growth opportunities on a weekly and monthly basis.
- Coordinating marketing campaigns and initiatives to align with special promotions, events, holidays, and influencer activations, ensuring cohesive and impactful brand messaging across all channels.
- Proactively engaging with the online community daily across various social media platforms. Implementing strategies to enhance brand awareness and foster positive interactions with the audience.
- Assisting in administrative support, media research, and outreach tasks as needed.
Boston ScientificContent Strategist
Nov. 2021 - Dec. 2021- Managing a centralized intranet Sharepoint portal (Digital Health Data Studio) for Data Scientists across the company for daily use
- Improving backend workflow to ease utilization of Sharepoint via researching and familiarizing the Powerautomate function
- Implementing and creating interactive roadmaps to showcase steps of new AI software; i.e. scaled agile framework
- Building out informational pages and Dynamic Microsoft Forms to help users navigate through intranet portal
- Collaborating with multi-functional teams to obtain technical data on a weekly basis
Boston ScientificContent Strategist
Nov. 2021 - Dec. 2021- Managing a centralized intranet Sharepoint portal (Digital Health Data Studio) for Data Scientists across the company for daily use
- Improving backend workflow to ease utilization of Sharepoint via researching and familiarizing the Powerautomate function
- Implementing and creating interactive roadmaps to showcase steps of new AI software; i.e. scaled agile framework
- Building out informational pages and Dynamic Microsoft Forms to help users navigate through intranet portal
- Collaborating with multi-functional teams to obtain technical data on a weekly basis
KalaVita NutritionSocial Media Manager
Oct. 2021 - Dec. 2021San Francisco Bay Area- Managing day-to-day social media platforms (Facebook and Instagram) with minimal supervision while analyzing account performance; i.e. +156% of content interactions in one week - Collaborating with cross-functional teams to coordinate media content for upcoming holiday and seasonal promotions, giveaways, and blog posts
- Heavily utilizing Facebook Creator Studio and Canva to schedule and produce daily content increasing content optimization; i.e. 4-5 in-feed posts per week, 2+ Instagram reels per week, and daily stories - Organically engaging with the online community to increase brand following and awareness on a daily basis; reaching out to 100+ users weekly resulting in positive feedback and following
- Maintaining relationships with current and new online following by supportive interaction to help strengthen the authenticity of brand and increase algorithm
FreelanceFreelance Digital Content Creator/Content Marketing
Jan. 2021San Francisco Bay Area- Managing multiple social media platforms publishing 2-3 weekly posts producing organic content.
- Daily analysis and monitoring of account performance using analytic tools to improve overall growth of social media channels; i.e +22% of content interactions and +12.8% increased impressions within one week.
- Copywrite, develop, shoot, and edit promotional content for local businesses aiming to increase brand awareness.
- Provide creative and storytelling opportunities for new products and seasonal launches with giveaways and sponsorships using Canva and Adobe Creative Suite. - Maintaining a content calendar to coordinate and ensure deadlines are met, increasing content optimization and organization via Planoly and Hootsuite.
- Engaging companies with the community to gain business and sustain strong relationships.
BANDAI NAMCO Entertainment America Inc.Information System Administrator
Jun. 2019 - Dec. 2020Santa Clara, California, United States- Provided a balance of efficient administrative, organizational and team support with minimal supervision
- Created project trackers using Portfolio for JIRA and Microsoft Planner to ensure deadlines are completed in a timely manner within the IT team
- Resolved and assisted in operational and administrative issues between IT Team and vendors often regarding confidential information
- Processed and tracked multiple purchase order requisitions and vendor invoices for hardware and software needs up to $150K purchases with the Finance team
- Created 2-3 weekly special company events and news posts to update employees utilizing internal company site
- Analyzed daily KPI reports to review internal company interactions on portal site to improve employee engagement with each other while tracking Sharepoint progress and goals
- Collaborated with various functional teams to coordinate news posts for promotions and holiday and company events to increase company culture
East Valley Family YMCAAfter School Leader
Nov. 2016 - Jun. 2017San Francisco Bay Area● Filed 175-200 papers and documents to keep the office well-maintained
● Facilitated 5 vision board activities that sparked and exercised imagination to help children discover new things on a weekly basis
● Provided daily after school opportunities and programs for 2 elementary school classes of 30 students each
● Assisted in enriching students’ academia while leading 3-4 hours of creative activities and facilitated 1-2 hours of
physical fitness daily
● Supported children's emotional and social development by encouraging positive self-concepts which include self-awareness, relationship skills and responsible decision making
24 Hour FitnessCustomer Service Representative
Aug. 2014 - Nov. 2016San Francisco Bay Area● Monitored incoming guest and member inquiries and ensured proper member check-in procedures were followed
● Handled 15-20 member service issues on a daily basis
● Handled 15-20 incoming inquiries and provided appropriate information to direct/transfer calls/guests
● Promoted and sold $2,100 worth of merchandise per week
● Created a safe environment for children by child-proofing the play space and teaching them how to handle materials and toys
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