Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Work Background
Renault GroupGeneral Manager for Employee Experience, Employer Branding & Relations with Educational Sphere
Oct. 2020 - Apr. 2025Bucharest, RomaniaContributed to the repositioning of the company as a tech one, promoting diversity and inclusion, caring about the people and the environment, in a modern and spectacular way.
Contributed to the launching of a new career website www.cariererenaultgroup.ro, one of the best on the market.
Promoted the image of the employer during 70 events with young in 2021-2024, 17000+ participants, in 5 universities, 3 cities
Contributed to hundreds of posts on Facebook, millions of reach, 1+ million engagement
First podcasts, films 360° about specific jobs
Contributed to the well-being of employees during the pandemic and after (2020-2024) by hosting 125 webinars with experts, authors, consultants. 65000+ views
Renault GroupChief Employee Experience Officer
Oct. 2019 - Sep. 2020Bucharest, RomaniaDuties:
• Defines, validates and implements the Employee Experience strategy of the Groupe Renault Romania in RBC & CTT
• Contribute to the adaptation of the company’s culture to transform the enterprise in an Experiential Organization
• Engage himself in the design of new projects impacting the Employee Experience
• Identify the internal and external best practices to enrich the Action Plan
• Define an Action Plan. Actions aim for creation of optimal conditions in RBC& CTT, that will allow each employee to have positive experiences with the company in each and every stage of his/her professional life, to be well in his/her position and in his/her head, to work in a positive atmosphere, to show up and work with pleasure, to have harmonious relations with colleagues and hierarchy, and to blossom in his/her missions.
• Set-up an informal “Employee Experience Channel” for a transparent and double way internal communication, that will allow employees to freely talk and make proposals
• Understanding who the employees are, their emotions, perceptions, attitudes, why they show up at the office and sharing it with the managers; what induces their engagement and loyalty; what motivates them to have an impact in the company
• Use the existing data an suggest new tools for people analytics (employee satisfaction, performance, observation), to understand the employee’s behavior, and to suggest measures for talent retention
Renault GroupGeneral Manager of the Marketing & Customer Intelligence Shared Services Center
Feb. 2019 - Sep. 2019Bucharest, RomaniaDuties:
• Coordinates the activities delegated to Romania by several Directions: Marketing, Digital &Connected Vehicle, Customer Intelligence, Product, Management Revenue, Internal Communication, Regions
• Coordinates the standard data processing of data from surveys made by the Group (NCBS, ABT, IACS, CAP), using Data Lake and Business Intelligence
• Coordinates the development of the customer knowledge related to Africa, Middle East, India, Russia, Turkey, Romania
• Coordinates data processing for Pricing & Forecast for Marketing Direction and for competitor analysis for Product Direction
• Coordinates one activity related to internal media of the Group • Writes speeches, makes presentations
• Runs transversal groups in charge with Better Management Quality and Better Communication
Renault GroupGeneral Manager, Regional Customer & Market Intelligence Center, Africa/Middle East/India & Eurasia
Mar. 2011 - Jan. 2019Bucharest, RomaniaCreating value through reports, insightful analysis and synthesis based on data and intelligence collection & processing, from institutes, car customers, experts, professors, media, social networks; innovating in methodology and communicating with freshness about the results of the market research. Supervizing team that uses Big Data and BI as Spotfire for vizualisation. Writing speeches, making presentations.
Major achievements:
Led the growth of operations of the CMIC:
• Led the business development with new activities obtained from different clients, increasing staff from 24 to 43.
• Led the expansion of market research across two regions, Eurasia and Africa, Middle East and India, from 3 (Turkey, Romania, Russia) to 20 studied countries
• Led coordination of surveys in France, Russia, Turkey, India, South Africa, Morocco, Algeria, Kenya, Nigeria, Egypt, United Arab Emirates, Saudi Arabia, Iran, Romania, study visits in Ghana, Ethiopia
• Management: contributed to increasing the customer satisfaction from 8,67 (out of 10) in September 2013 to 9,3 in September 2017
Renault Services Romania (including CMIC) received CMMI SVC ML2 certification.
Renault GroupExecutive Director of Communication
Dec. 2004 - Feb. 2011Bucharest, RomaniaMajor achievements:
Drawn the first communication strategy for Dacia.
• Led the first communication campaign for the new Dacia range (Logan, MCV, Sandero, and Duster). Example for 2009: approx. 28 000 articles on Renault and 16 000 on Dacia, with a media value of 6 million euros (average audience 72%, urban adult population)
• Led the crisis communication during the 3 weeks strike of 2008. Handled the national and international media as BBC, French main tv channel TF1, France 2, France 3, Agence France Presse, RFI, France Inter, Europe 1, Le Monde, Liberation, Tagesspiel, Challenges, VSD, Marianne, Journal de dimanche, Romanian Television, local Romanian press. 1400 articles covering the strike.
• Dacia has been main partner of 3 prominent cultural events:
- sponsor of the Gaudeamus Book Fair (100 000 visitors a year)
- official transporter of conductors, artists and stars at George Enescu Classical Music Festival (120 000 spectators)
- official transporter of the movie stars at Gopo Film Festival
• Organized sparkling launching events: live show with 105 galloping horses in front of 500 thrilled invitees when launching Dacia Logan Prestige 105 HP, magic levitation of Dacia Sandero during launching event, “Four Seasons” Vivaldi launch of Dacia Logan MCV
• Led the organization of the events related to the national Romanian football team when Dacia was its main sponsor in 2007-2010. • Led the live broadcasting on 4 tv channels of Dacia’s premieres at Geneva Motorshow (every March), with 50 journalists invited from Romania every year (2005-2010)
• Led the set-up the first internal magazine Jurnal de Bord (audience of 16 000 employees), and the first internal cable tv network (33 screens) on the Dacia plant site (3 million sq m)
• Managed an average annual budget + special budgets for big events
• Managed the relations with journalists • Best Director of Communication in 2008 Award, delivered by the Romanian Automotive Press Association (APAR)
Forum InvestConferences Director
Aug. 2001 - Dec. 2004Bucharest, RomaniaDuties: organizing conferences at international standards, fundraising, documenting, PR for clients attending the events
Major achievements:
• Successful conferences organized in: London on 7-10 September 2004 (400 attendants at Hilton on Park Lane); Monte-Carlo on 8-12 July 2004 (Hotel de Paris), Washington on 10-11 May 2004 (including Lockheed Martin, Raytheon, Northrop Grumman); Milan on April 14-18, 2002; Brussels on October 28 – November 1, 2001 (Conrad Hotel)
• Director of the Successfully Businesses Week conferences in Pitesti, February 2001 and 2004 and in Cluj-Napoca, November 11-15, 2002, Romania
• Fundraising representing 2-5% of the events value, at a 3% success rate from the numbers of companies contacted.
UNDP Romania Country Office, BucharestHead of the Governance Unit
Oct. 2000 - Jun. 2001Bucharest, RomaniaDuties included: regular and ad-hoc reporting on democratic governance issues, carry out policy analysis and gather data in areas covered by the Governance Unit; design, organize, participate, coordinate, communicate and monitor programmes in the field of governance: crisis and conflict analysis and prevention, e-readiness, assistance to the Ombudsman institution; deploy creative communication for these programmes, represent the UNDP Country Office, cooperation with the media.
Major achievements:
• Successfully organized the Inter-Regional Forum on Coping with Crises and Conflicts, 300 participants from 38 countries, Bucharest, April 2-4, 2001. Contributed to the editing of the Romanian Journal of Political Science (Volume 1 Number 2), dedicated to the Forum. Published an article in Dilema (first weekly quality in Romania) magazine.
• Contracted Societatea Academica Romana to write and cast Early Warning reports
• Launched a project on counseling on HIV/AIDS (creation of the www.sexdex.ro site)
Council of EuropeSecretary to the "Europe, a Common Heritage" Campaign
Oct. 1998 - Oct. 2000Strasbourg, FranceA3 position, Directorate General IV Education, Culture, Youth and Sport, Environment. Regular and ad-hoc reporting to the Committee of Ministers, specialized committees and other bodies, supervising the programme of activities in 50 countries, preparing all political documents and reports, organizing conferences (50-200 participants) and meetings (5-25 participants) in many European countries, creating and implementing the communication strategy (web site, magazines and bulletins, newsletter), preparing and executing collectively the budget, sponsor-seeking, cooperating with other international bodies, represent the organization as required, cooperation ith the Press Service for the media dimension of the Campaign.
Budget: French Francs 12,000,000
Major achievements: some firsts in the organization’s history:
• Wrote the Book of Activities for a European heritage policy for the Council of Europe (principles, content, and projects).
• Helped to organize the launching of the Campaign in Romania (first of its kind).
• Helped creating and implementing the communication strategy (web site, magazines and bulletins, newsletter)
Ministry for Foreign Affairs, Permanent Representation of Romania to the Council of EuropeDeputy to the Permanent Representative of Romania to the Council of Europe
Apr. 1994 - Aug. 1998Strasbourg, FranceRegular and ad-hoc reporting on political, social, economic and cultural issues related to the Romanian membership to the Council of Europe, carry out policy analysis and gather data in all areas related to the fulfilment by Romania of the political, social and human rights related engagements, representing Romania in the framework of cultural co-operation organized by the Council of Europe, attending meetings, reporting, preparing visits (Presidents, ministers, MPs), monitoring the media, in charge with communication, cooperation with French and international media, organizing meetings with journalists.
Major achievements:
• Contributed to a European policy as co-author (with the German counterpart) of the Committee of Ministers' Resolution (98)6 on the Youth Policy of the Council of Europe, adopted on April 16, 1998.
• Worked for and attended the 2nd Summit of the Council of Europe (heads of states), 10 - 11 October 1997, Strasbourg
Ministry for Foreign Affairs of RomaniaAttaché, 3rd Secretary, 2nd Secretary
Oct. 1990 - Apr. 1994Personal assistant to the Secretary of State in charge of international organizations; First desk officer for the relations between Romania and the Council of Europe; First desk officer for the Group of 7 Industrialized Countries; Desk officer for the Group of 77.
Duties included: documentation, writing speeches, regular and ad-hoc reporting, foreign policy analysis
Tribuna EconomicaReporter
May. 1990 - Oct. 1990Interviews with executive managers, articles on management and market economy
Tricotajul RosuEconomist
Oct. 1988 - May. 1990Economist, Sales Department, in charge of exports
Renault Group
Intch is a Professional Networking App for the Future of WorkSee more people like Liviu on Intch
300k+ people
130+ countries
AI matching
Get Intch if you'd like to
1125244 people
18
Career cousellor &Trainer @ World Vision Romania
17
Program Manager @ British Embassy Bucharest
32
Customer Service Representative
475274 people
18
Career cousellor &Trainer @ World Vision Romania
17
Program Manager @ British Embassy Bucharest
21
.....